Senior Marketing Manager - Filtration / Building Materials

Job Description

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. 

The incumbent will have primary ownership of the development and execution of strategy and business plans to drive growth and profit objectives for the KCP Partnership Products business. This role is responsible for collaborating with marketing peers, sales, cross sector R&E, legal, product supply, finance, planning, and directly with customers to achieve business objectives.
 

Provide marketing and business acumen to develop and successfully commercialize insight driven customer solutions encompassing product category strategies and innovation initiatives. The lean organizational structure of the business provides this role broad responsibility to deliver business results and opportunities to creatively develop and execute new product efforts from the early explore phase through commercialization.  

The incumbent will need to consistently demonstrate a strong entrepreneurial spirit, be skilled in market assessment and strategy development & execution, be decisive and be able to influence others in a dynamic environment to achieve results. 

The role works closely with the sales team and requires direct interaction with customers. Collaboration with the sales team includes development & execution of customer penetration, acquisition and retention strategies and tactics that support achieving category volume and profitability objectives.   

In this role, you will:

• Achieve/Exceed annual business targets

• Incumbent leads identification of customer/end-user needs insights, develops market size/potential models and drives product development including execution of marketing plans to achieve successful commercialization of new opportunities.

• Synthesize, interpret, and apply information to develop insights providing new perspective on products, categories, competitors, markets, and/or K-C pricing and performance.

• Define the current market position and potential demand opportunities via situation and opportunity assessments for brands, products, and portfolios.

• Initiate and manage overall product portfolio with consideration for competitive offerings.

• Provide timely, effective oral and written communications to inform business team of category activity and products, providing recommendations as needed to capitalize on opportunities.

• Support product management initiatives to ensure product portfolio health.

• Maintain Kimberly-Clark’s category leadership position …