Senior Marketing Manager, Capital Markets Growth
Remote New Jersey (NJ), United States
It's fun to work in a company where people truly BELIEVE in what they're doing!
We're committed to bringing passion and customer focus to the business.
Key Responsibilities and Duties:
Responsibilities could include, but are not limited to, the following:
- Work within the marketing team to plan and manage the execution of global marketing campaigns to support the Capital Markets team.
- Leverage the full marketing mix (such as events, webinars, online advertising, content syndication, outbound emails, ABM, etc) to build awareness, generate new business leads and/or progress prospects through the funnel.
- Collaborate across a global ecosystem of stakeholders to define and develop integrated strategies and tactics.
- Manage field and regional events (both virtual and in person) including logistics, sourcing/organizing speakers & webinar partners, pre & post event communications, etc.
- Manage multiple projects and campaigns simultaneously to meet deadlines and goals.
- Proactively communicate plans and tactical details across executives, sales and marketing to build strong relationships and alignment.
- Apply KPIs, analytics, and insights to better profile, target, and re-target prospects; drive continual optimization of campaign performance.
- Understand and keep up with industry trends that impact and highlight customer pain points to help target messaging.
- Refine and optimize all activities to maximize return on investment, with a focus on sales qualified opportunity generation and conversion through the marketing funnel.
Education, Experience & Skills
- 8+ years of marketing experience; event and demand generation experience preferred.
- Proactive and collaborative approach to work.
- Ability to effectively manage multiple projects at the same time and re-prioritize according to changing demands.
- Proven track record of delivering marketing campaigns and in-person events within a B2B organization (experience in marketing SaaS solutions strongly preferred).
- Sound understanding of marketing mix optimization.
- Experience working as a trusted partner to sales.
- Familiarity with CRM systems (Salesforce.com preferred).
- Familiarity with marketing automation systems (Pardot preferred).
- Strong project management skills.
- Experience of working with complex teams and across multiple geographies and cultures.
- Bachelor's degree or equivalent working experience.
Comprehensive benefits package may be found here: www.kyriba.com/company/careers/benefits/
Kyriba believes that everyone has the ability to make an impact, and we are proud to be an equal opportunity employer committed to providing employment opportunity regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship, and genetic information. See EEO is the Law.
If reasonable accommodation is needed to participate in the job application or interview process and/or to perform essential job functions, please send an email to HR_NORAM@kyriba.com
ApplyJob Profile
Remote work limited to New Jersey
Benefits/PerksComprehensive benefits package Long-term incentive eligibility Variable Compensation
Tasks- Collaborate with stakeholders
- Communicate plans
- Communicate plans across teams
- Manage field and regional events
- Optimize campaign performance
- Plan and manage global marketing campaigns
ABM Analytics B2B B2B Marketing Campaign Management Capital Markets Communications Content Syndication CRM Demand Generation Event Management Global Marketing Kpi optimization KPIs Kyriba Marketing Marketing Automation Marketing campaigns Outbound Marketing Pardot Project Management SaaS SaaS Marketing SaaS solutions Sales Salesforce Salesforce.com Stakeholder Collaboration
Experience8 years
EducationBachelor's Bachelor's degree Business Degree Equivalent Working Experience IT
TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9