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Senior Marketing Analyst - New York, New York, United States

Washington, DC – New York – San Francisco – Chicago – Denver (hybrid) Fully remote candidates will also be considered

Bully Pulpit International is an outcomes agency made up of strategists, data scientists, and artists. We come from politics, brands, and government, communicate without barriers, and measure what matters. We have over 250 team members in six countries and eleven offices — Berlin, Brussels, Cologne, Chicago, D.C., Geneva, London, New York, Oslo, San Francisco, and Zürich. We apply our unique expertise in strategic communications, public affairs, research, and digital marketing to create sophisticated and customized strategies that make change possible for American and European clients

The Impact You Will Make

In this position as Senior Marketing Analyst, you will support the analytics and reporting of paid media campaigns across numerous clients on the Paid Media team. The ideal candidate is someone with a passion for finding insights from advertising data to improve client and campaign outcomes. No sponsorship will be available now or in the future for this position.

What the Day-to-Day Looks Like

  • Manage data, analytics, and reporting workflows for paid media campaigns, including audience management, reporting dashboard setup, QA, and troubleshooting
  • Implement website analytics and conversion tracking according to needs articulated by client, client team, and fellow paid media team members
  • Participate in meetings and calls with vendors and internal teams, including taking and sharing meeting notes
  • Collaborate with and enable the media and client teams with reporting data to make strategic campaign optimizations

What You Bring 

  • 1-3  year(s) relevant work experience; exposure to digital media analytics from internships, fellowships or agency-setting is ideal
  • Demonstrated experience using Google Analytics, Datorama, or similar ad analytics tools to aggregate data and derive insights
  • Strong understanding of Microsoft Excel and Google Suite products
  • Strong written and verbal communication skills. You can interpret data to communicate with others who have limited experience with ad analytics
  • Close attention to detail with ability to quickly troubleshoot errors with data sets, or data streams
  • Ability to understand measurement frameworks and KPI setting
  • Ability to work autonomously on projects with proper direction from superiors
  • Ability to learn and improve technical skills related to data process automation (i.e. Python, SQL)
  • Intellectual curiosity. You push the boundaries of what can be done to improve campaign outcomes and internal workflow processes
  • Must be able to work directly for organization with without sponsorship

Benefits

BPI offers a wide range of benefits to U.S.-based employees, including 100% company paid medical, dental, and vision insurance, 401(k) program with employer match up to 4%, generous time off for vacation, sick time, and 12 weeks of paid leave for new parents. BPI’s benefits prioritize employee wellness and progressive support to our diverse workforce.

  • 100% company-paid healthcare, vision & dental for employees
  • Matching 401k contributions up to 4%
  • Generous vacation package
  • Unlimited sick leave
  • Generous holiday schedule
  • 12 weeks of paid leave for new parents
  • $50 monthly phone reimbursement
  • Pre-tax commuter benefits
  • Fully stocked kitchens and frequent catered lunches

BPI offers a comprehensive total compensation package for this role of $64,000- $72,000 with an annual discretionary bonus and generous benefits. Estimated starting base salary will be based on level of experience.

Bully Pulpit Interactive provides equal employment opportunities to all qualified applicants for employment regardless of gender identity, race, color, religion, ancestry, national origin, age, disability, marital status, family responsibilities, sexual orientation, veteran status, citizenship status, matriculation, personal appearance, genetic information, or other protected group status.

San Francisco applicants: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

*Note, Colorado Only: Disclosure as required by sb19-085(8-5-20)

Let’s keep in touch. Follow us on LinkedIn and Twitter at @bpimedia.com

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