Senior Marketing Analyst - New York, New York, United States

Washington, DC – New York – San Francisco – Chicago – Denver (hybrid) Fully remote candidates will also be considered

Bully Pulpit International is an outcomes agency made up of strategists, data scientists, and artists. We come from politics, brands, and government and we communicate without barriers and measure what matters. BPI specializes in public affairs, corporate reputation and social impact. A growing firm, we sit on both coasts and between, connecting Silicon Valley technology, Madison Avenue creative, Washington policy and real people.

The Impact You Will Make

In this position as Senior Marketing Analyst, you will support the analytics and reporting of paid media campaigns across numerous clients on the Paid Media team. The ideal candidate is someone with a passion for finding insights from advertising data to improve client and campaign outcomes. 

What the Day-to-Day Looks Like

• Manage data, analytics, and reporting workflows for paid media campaigns, including audience management, reporting dashboard setup, QA, and troubleshooting
• Implement website analytics and conversion tracking according to needs articulated by client, client team, and fellow paid media team members
• Participate in meetings and calls with vendors and internal teams, including taking and sharing meeting notes
• Collaborate with and enable the media and client teams with reporting data to make strategic campaign optimizations

What You Bring 

• 1-3  year(s) relevant work experience; exposure to digital media analytics from internships, fellowships or agency-setting is ideal
• Demonstrated experience using Google Analytics, Datorama, or similar ad analytics tools to aggregate data and derive insights
• Strong understanding of Microsoft Excel and Google Suite products
• Strong written and verbal communication skills. You can interpret data to communicate with others who have limited experience with ad analytics
• Close attention …