Senior Manager, Strategy & Analytics
Remote
Hey, this job isn't fresh anymore! 👉 Find fresh remote jobs here
EssentialWe are seeking a highly analytical and strategic leader to join our team as the Senior Manager of Strategy and Analytics. This role is crucial for driving our direct-to-consumer (DTC) strategy, optimizing our presence on platforms like Amazon, and enhancing our overall retail impact through advanced analytics and strategic forecasting.
What You'll Do
- DTC Forecasting & Metrics Modeling: Develop and maintain robust KPIs and metrics models to project and track performance, enabling data-driven decisions across the DTC channel.
- Adaptive Scenario Planning: Lead scenario planning efforts to prioritize features and strategic initiatives, adapting to evolving market conditions and company objectives.
- New Product Development (NPD) Forecasting: Conduct forecasting for new product launches, assessing potential market impact and setting realistic expectations for growth.
- Media Measurement Effectiveness: Spearhead the analysis of media measurement effectiveness across DTC and Amazon platforms, utilizing advanced techniques such as attribution modeling, incrementality experimentation, and media mix modeling.
- In-house Attribution Model Development: Design and implement a bespoke attribution model tailored to our unique business needs and customer journeys.
- Customer LTV & Cohort Analysis: Perform in-depth lifetime value and cohort analysis to understand customer behaviors and profitability, both for DTC and Amazon channels.
- DTC Merchandising Strategy: Develop and optimize pricing and promotional strategies in the DTC channel to maximize customer lifetime value.
- Omnichannel Promotional Calendar: Create and manage a comprehensive promotional calendar, analyzing and recommending strategies across all channels including DTC, Amazon, and retail.
- Omnichannel Pricing Strategy: Oversee pricing strategies across various channels to ensure market competitiveness and profitability.
- A la Carte Business Case Development: Evaluate and develop business cases for a la carte offerings, assessing their viability and potential market impact.
- New Product Incrementality: Analyze the incremental value of new product introductions across all sales channels.
- Quarterly Subscription Modeling/Analysis: Oversee and refine subscription models, providing insights and strategies for sustainable growth.
Who You Are
- Proven experience in strategic analytics, forecasting, and model development, preferably in a senior role within a DTC or e-commerce environment.
- Strong background in statistical analysis, economic modeling, and data science techniques to analyze customer behavior and market trends across different channels, ultimately recommending channel mix strategies that maximize profitability and P&L contribution.
- Excellent communication and collaboration skills with the ability to translate technical findings into actionable insights for non-technical audiences.
- Experience with media measurement, attribution modeling, and scenario planning.
- Demonstrated ability in developing and implementing pricing and merchandising strategies.
- Excellent analytical, …
This job isn't fresh anymore!
Search Fresh JobsJob Profile
SkillsCommunication Data analysis Data Science Forecasting Project Management Statistical analysis
Education
Remote Jobs in North America
Remote Jobs in Europe
Remote Jobs in South America
Remote Jobs in Asia/Pacific
Remote Jobs in Africa
Remote Jobs in Middle East
Full Time Remote Jobs
Part Time Remote Jobs
Internship Remote Jobs
Contract Remote Jobs
Temporary Remote Jobs
Freelance Remote Jobs
Mid-Level Remote Jobs
Senior-Level Remote Jobs
Entry-Level Remote Jobs
Exec-Level Remote Jobs
Lead-Level Remote Jobs
Remote Pathologist Jobs
Remote Engineer I Jobs
Remote Contract Jobs
Remote Project Manager Jobs
Remote Machine Learning Jobs
Remote Analytics Jobs
Remote Business Development Jobs
Remote Therapist Jobs
Remote Advisor Jobs
Remote Mobile Jobs
Remote Technician Jobs
Remote Assistant Jobs
Remote Growth Jobs
Remote Data Scientist Jobs
Remote Program Manager Jobs
Remote Audit Jobs
Remote Administrator Jobs
Remote Corporate Jobs
Remote Customer Success Jobs
Remote Inside Sales Jobs
Remote Jobs with CAD > 180K in Salary
Remote Jobs with EUR > 200K in Salary
Remote Jobs with EUR > 220K in Salary
Remote Jobs with GBP > 300K in Salary
Remote Jobs with GBP > 260K in Salary
Remote Jobs with GBP > 280K in Salary
Remote Jobs with CAD > 200K in Salary
Remote Jobs with EUR > 240K in Salary
Remote Jobs with CAD > 220K in Salary
Remote Jobs with EUR > 260K in Salary
Remote Jobs with CAD > 240K in Salary
Remote Jobs with CAD > 260K in Salary