Senior Manager, Paid Social
New York, New York, United States - Remote
Job Responsibilities
- Actively manage 5-7 paid social accounts for e-commerce related brands
- Analyze channel KPIs (e.g. CPA, CTR, CPMs, ROAS, LTV) and provide regular reporting to team leadership.
- Proactively seek out new opportunities and make recommendations to grow social initiatives through relationships with platform reps & vendors etc.
- Understand, contextualize and execute paid social strategies including but not limited to, performance five, branded content/partnership ads, building reports in GA4 and post IDs.
- Implement paid media tactical planning and buying across all platforms, such as Facebook, Meta, Pinterest and TikTok.
- Provide and develop creative strategy for clients as requested.
- Create and present MBR and QBR reporting to internal stakeholders as well as clients when requested.
- Proactively work with cross-functional teams to build and deliver client reporting
- Stay current with new advances in paid social marketing and the competitive landscape & ensure best practice and innovation in all paid social activities.
- Have the desire to manage a team and be able to manage/mentor beginner media buyers.
Requirements
- 4+ years experience in paid social for e-commerce
- Expertise in planning, building & running paid social campaigns across a multitude of platforms.
- Experience Meta, TikTok and Pinterest
- Strong client facing presentation skills
- Experience working with mid-large companies (i.e. budgets of $100,000-$250,000/monthly+)
- Exceptional organization and communication skills
- Highly motivated with a strong desire to meet or exceed expectations
- Enjoy working in a fast-paced and collaborative environment
- Experience with creative strategy to identify, iterate, and generate ad concepts in collaboration with our creative teams.
Benefits
Best-in-Class Benefits Health Care. 401k. Short/Long term Disability. Life, Dental, and Vision Insurance. Transit and parking benefits.
Work-Life Balance. Flexible Fridays. Take your birthday off! Enjoy Summer Fridays. Informal, relaxed dress code.
Never want to come into the office? Great, we'll never ask you to!
Work Hard, Play Hard! Happy hours.
Acadaca is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
We embrace remote work, and your physical location is not a barrier to joining our team.
The salary range for this role is $70,000 to $85,000; however Acadaca considers several factors during the hiring process, including but not limited to, responsibilities, the role, experience, education, training, and key skills.
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401(k) Birthday off Casual dress code Collaborative environment Dental Insurance Disability Insurance Flexible Fridays Happy hours Health Care Life Insurance Summer Fridays Transit benefits Vision Insurance Work-life balance
Tasks- Analyze channel KPIs
- Create reports
- Develop creative strategies
- Execute paid social strategies
- Manage paid social accounts
- Mentor media buyers
Ad Concepts Branded Content Campaign Planning Client Presentation Client reporting Communication Creative Strategy E-commerce Facebook GA4 KPI Analysis Media Buying Meta Organization Paid Social Performance Marketing Pinterest Reporting TikTok
Experience4 years
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