Senior Manager Growth Marketing - Remote (Domestic USA)

Department:  Marketing (E-commerce)

Location:  Scotts Valley, CA OR Remote/Hybrid

The Growth Marketing Manager will play a pivotal role in shaping the future of our brand and driving revenue growth. This position requires a seasoned marketing professional with a proven track record in strategic planning, team leadership, and successful execution of growth-oriented marketing campaigns. The ideal candidate will be passionate about music, technology, and possess a deep understanding of the music software industry.

Responsibilities:

• Strategic Planning -
  • Develop and implement a comprehensive growth marketing strategy aligned with overall business objectives.
  • Identify and prioritize key growth opportunities, leveraging market trends and competitor analysis.

• Team Leadership -
  • Act as the product owner for the growth marketing team, providing leadership, mentorship, and guidance to a team of skilled professionals.
  • Foster a collaborative and innovative team culture, encouraging continuous learning and development.

• Marketing Funnel Oversight -
  • Manage the entire marketing funnel, from lead generation to conversion, ensuring a seamless and optimized customer journey.
  • Collaborate with cross-functional teams to align marketing efforts with product development and sales strategies.

• Promotions and Paid Media -
  • Oversee the planning, execution, and optimization of all promotional activities, including sales promotions, partnerships, and product launches.
  • Manage and optimize paid media campaigns across various channels to maximize ROI.

• Data Analysis and Reporting -
  • Utilize analytics tools to measure the effectiveness of marketing campaigns and make data-driven decisions.
  • Generate regular reports to showcase key performance metrics and provide actionable insights for continuous improvement.

Qualifications:

• Proven experience in managing successful growth marketing initiatives with a focus on driving revenue.
• Strong leadership skills and experience in leading high-performing teams.
• In-depth knowledge of marketing analytics, data-driven decision-making, and ROI analysis.
• Excellent communication and interpersonal skills, …