Senior Copywriter

Position Summary:

The Senior Copywriter will create strategic and compelling content for client communications and experiences to consistently deliver the brand voice throughout the organization. You’ll strive to provide a distinctive content experience that helps drive client engagement, retention, and positive behavior. This is working exclusively with one of our financial clients.

This position is remote but candidates must be able to work East Coast hours in one of the following states: North Carolina, Florida, Georgia, Kansas, Maine, Michigan, South Carolina, Tennessee, Texas, Vermont

Essential Functions:

• Be the brand voice by championing our verbal identity principles through effective content strategy, writing, editing, peer review, agency consultation, ongoing training and education, and partnering with subject matter experts.
• Develop and execute content strategies to meet marketing objectives for aligned team(s) and workstreams. This could include using research to determine the appropriate tactics for our audiences and channels.
• Write and edit copy that’s quickly engaging, easy to understand, on-brand, and backed by data and research. Content could be for websites, apps, emails, videos, articles, reports, naming exercises, social media, ads, brochures, direct mail, and other marketing or service channels.
• Team up with business partners, marketing and brand strategists, product owners, UX, UI, graphic designers, and other key stakeholders to deliver distinctive client experiences with compelling content.
• Champion editorial style by following, promoting, and adding to grammar and format guidelines to ensure quality, consistency, and brand alignment across product families.
• Lead with strategy by understanding, applying, and disseminating content best practices in cross-functional teams.
• Adopt new and existing technology to capture, store, repurpose, deliver, and preserve branded content.
• Practice quality assurance procedures at each deliverable stage to maintain content integrity and ensure that content meets project specifications and standards.

Job qualifications:

Education:

Bachelor’s Degree in English, Marketing, Communications, Business Administration or a related field, or equivalent education and related training

Experience:

• 5+ years of content marketing-related experience, developing ad concepts and/or copywriting; experience in an agency setting highly preferred
• Financial industry experience a plus

Skills:

• Excellent writing and editing skills, including advertising/promotional/educational copywriting, copyediting, wordsmithing, voice and tone adaptation based on audience and channel
• Excellent communication skills, including ability to present ideas and solutions in a clear and compelling way
• Ability to think strategically and creatively to achieve marketing objectives and optimize the client experience
• Ability to analyze and interpret all forms of information, write for a variety of media and audiences and conform messaging to prescribed style format
• Technical proficiency with Microsoft suite and Adobe creative suite

WHAT WE OFFER

• The salary for this position will range from $63,000-85,000 depending on experience, education, geographical location, and other factors.
• A full suite of benefits is available following one full month of employment including medical, dental, vision, 401(k) with profit sharing, and other ancillary benefits. We even have a Life Balanced Account where you can get reimbursed for things like groceries or a haircut (yes, really!)
• PTO: Vacation, Recharge, Safe & Sick Time, Flexible Holidays + 10 standard paid holidays and a paid Day of Service
• Free financial wellness and planning and a robust EAP
• Check out full details on our benefits at our website: https://www.paceco.com/culture/benefits/

Don’t meet every single requirement? At Pace we are committed to building a diverse, inclusive, and genuine workplace, so if you’re enthusiastic about this role but your experience doesn’t align perfectly with every qualification in the job description, we urge you to apply regardless. You may be just the right candidate for this or other roles we have available.

Pace is an equal employment opportunity employer is committed to providing equal employment opportunities to all employees and applicants. Pace does not discriminate against employees or job applicants based on age, ancestry, color, religious creed, race, sex, genetics, gender, sexual orientation, gender identity and gender expression, national origin, marital status, disability status, military or veteran status or any other status or condition protected by applicable federal or state statutes.