Senior Copywriter

We are seeking a talented and experienced Copywriter to join our dynamic marketing team. As a key player in our content creation efforts, you'll craft compelling copy across a range of mediums, including white papers, ebooks, blogs, PR releases, social media, product datasheets, webpages, landing pages, emails, and social media posts.

 As a senior copywriter, the person will work cross-functionally with Marketing, Product Management, Sales & Customer Success teams to craft Skan’s brand voice into best-of-class thought leadership and product positioning, helping shape our content marketing efforts.

Key Responsibilities

• Develop and execute creative content strategies that align with our brand's voice and business objectives.
• Craft compelling copy across a wide range of mediums, including white papers, ebooks, blogs, Demo Scripts, Infographics, webinars, PR releases, social media, product datasheets, webpages, landing pages, emails, and social media posts.
• Write compelling, with best practices of storytelling to create best-in-class, SEO-optimized content for various digital platforms, focusing on thought leadership in areas like Digital Transformation, Process Mining, Process Automation, and Enterprise AI.
• Collaborate closely with marketing, sales, product development, delivery, and customer service teams to produce relevant and impactful content.
• Stay updated on industry trends to ensure our content is fresh, informative, and authoritative.
• Develop and evolve a compelling narrative and value proposition for Skan’s product positioning and messaging. Work with product marketing to drive strategy around product positioning for existing products and new launches/enhancements.

Requirements

Qualifications

• 5+ years of experience in copywriting roles for a SaaS company, with proven experience in creating content related to technical topics and B2B marketing materials.
• Strong background in creating thought leadership and marketing content related to our industry and target personas.
• Excellent verbal and written communication and proofreading skills.
• Knowledge of SEO best practices.
• Strong organizational and time management skills; ability to multi-task & prioritize, and manage multiple projects simultaneously and meet tight deadlines.
• Strong attention to detail
• Takes ownership and follows through on tasks; drives decisions; results-oriented

Ideal candidate

• Passionate about technology and digital transformation.
• Flexible and adept at managing competing priorities.
• Exceptional teamwork and collaboration skills.
• Results-oriented and committed to producing high-quality work.
• Raises the bar on performance for themselves and team/partners, inspiring others to excellence.

Benefits

• 100% coverage of Health Care Plan (Medical, Dental & Vision)
• Retirement Plan (401k, IRA)
• …