Senior Content Strategist (hands on)

✨ About us ✨

Photoroom was launched in 2020 after being accepted into Y Combinator and has become the world's most popular AI photo editor over the past four years. Our mission is clear: to create the best visuals for your commerce.

Photoroom puts the power of great images into more people's hands through our powerful and innovative features, from our best-in-the-world background remover to our generative AI model and tools: AI Images, AI Backgrounds and Shadows, AI Expand, and many more.

Processing over 5 billion images a year and downloaded over 200 million times, Photoroom is now the world's #1 AI photo-editing app, available across mobile, web, and via an API in over 180 countries.

We are at an exciting stage of our journey. Having successfully raised our Series B, we aim at sustaining 80% YoY growth.

Photoroom is a profitable, remote-friendly company headquartered in Paris with a global team of over 80 world-class deep learning, product, and marketing experts with backgrounds at the world's best companies. We are a diverse team of entrepreneurs building for entrepreneurs.

Applications for this role are open until midnight (Paris time) on March 16.

A real person will review all complete applications that meet the geographic criteria. Open-ended questions help us in our assessment, so be sure to provide thoughtful answers—leaving them blank will make your application incomplete.

There’s no advantage to applying early, so take your time to tailor your resume and responses to best highlight your skills and experience.

We’re looking for a hands-on Content Strategist to define and shape Photoroom’s voice.

As our first dedicated expert, you’ll establish a cohesive, engaging tone and guide our brand through its next stage of growth. This role is both strategic and executional—you’ll shape our voice while refining copy for key initiatives.

The ideal candidate has experience writing for a global audience of 25M+ users across B2B and B2C. Your work will set the foundation for how Photoroom communicates, making our product more trusted, engaging, and loved worldwide.

💰 €85k—€95k* + Stock-Options/BSPCE

🇪🇺 Full remote from anywhere in Europe** with monthly visits to our Paris office (fully expensed).

✈️ If needed, substantial support for relocation (up to 10k€).

🛂 Visa sponsoring available for individuals relocating to France or already based here.

🏖️ Socials - Biannual company retreats and monthly gatherings.

🇬🇧 Photoroom is an international team and we work in English.

*We can go higher for outstanding profiles, and adapt to the cost of living if it is higher than in Paris.

**Within a 3-hour flight from Paris (HQ)

• Define and own our tone of voice. Maintain and evolve Photoroom’s content guidelines—tone, grammar, glossary, and branded terms—while serving as the go-to expert for content questions.

• Leverage AI for efficiency. Build AI-friendly guidelines to streamline content creation, so you can focus on refining the final touch rather than writing from scratch.

• Champion best practices. Collaborate with product managers and designers to refine copy that aligns with product goals and content standards.

• Make data-driven decisions. Use internal insights to shape localization, terminology, and branded language strategies.

• Drive high-impact execution. Support web and marketing teams on key content decisions (e.g., SEO, branding) and contribute to strategic projects company-wide.

• You know how to leverage AI tools (e.g., ChatGPT) to ideate and craft copy. You have experience with AI-generated content and can create a unique, authentic voice that builds trust in the product.

• You have experience creating copy for products, and understand how to ensure a consistent brand voice and tone across various touchpoints (e.g., apps, website, social content).

• You advocate for best practices and develop clear, effective content guidelines for internal teams. You work closely with designers, product managers, and developers to create user-friendly experiences

• You have a strong understanding of UX principles, accessibility, and writing for a global audience.

• You are comfortable being hands-on, ready to step in and create product copy when needed to support Photoroom’s content needs.

• You are a native English speaker.

If you think you have what it takes but don't meet every single point above, please still apply. We'd love to chat and see if you could be a great fit.

Timeline: approx 3 weeks

• Screening call with the Silvia from the talent team

• Technical interview with Matty, our Head of Design

• Home technical assignment, followed by a review with the team

• In Paris: Culture fit interviews and meet the team!

• Reference check & Offer

🌈 Diversity, Equity, Inclusion and Belonging

We are committed to enabling everyone to feel included and valued at the workplace. We believe both the company and its culture are strongest when composed of diverse experiences and backgrounds.

That's why:

- We have flexible working hours

- We trust people to work remotely

- We extended the length of the parental leave

All qualified applicants will receive consideration for employment without regard to age, color, family, gender identity, marital status, national origin, physical or mental disability, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws.