Senior Associate, Media Analytics - Remote - Columbia, MD, United States

Company Description

Merkle is a leading technology-enabled, data-driven customer experience management (CXM) company. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. With more than 9,600 smart, dedicated people in more than 50 offices around the world, we are still growing at a rate that outpaces the market, with 2019 net revenue of $1.1 billion.

Job Description

The Senior Associate will be part of a team, specifically focused on transforming raw data into insights and recommendations to guide outcomes for our clients. You will have an interest in all things data: whether it’s data tidying, visualization, analysis, or statistics, using data to guide business outcomes is a passion. You will create clear reports from datasets of all sizes and provide analysis for our client. You will maintain communication and collaboration with our client and media teams to support and implement high-quality, data-driven decisions. You will construct and provide accurate deliverables, provide strategic thinking, accuracy, and analysis on data collected. You will report to the Senior Manager, Analytics. This is a remote role.


• You will start-to-end ownership for the quality and timeliness of analytics deliverables

• You will guide completion of data insight projects

• You will collaborate with partners, internal and on client-side

• You will set the vision for measurement and reporting across their line of business in partnership with the media teams

•You will stitch data together from multiple data sources

•You will ensure data quality

•You will resolve data discrepancies and reporting issues

•You will understand the business processes and use the procured knowledge in planning, execution, and reporting

•You will handle small data pulls (ad hoc requests) and provide support for larger data needs.

•You will interpret data and analyze results to generate insights

•You will help define data requirements for data engineering build to meet client's dashboard and reporting needs


•1-2 years in a quantitative business environment

•Experience in media analytics

•Experience in data visualization (Excel (can maintain complex spreadsheets), Tableau,)

•Experience in SQL, Python, or R

•Proficiency in PowerPoint

Additional Information

The anticipated salary range for this position is $68,000-$110,400. Salary is based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit

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About dentsu 
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying. 


Job Profile


North America


United States


401(k) matching Dental Medical Medical, dental, vision, 401(k) matching, paid time off Medical, dental, vision, 401(k) matching, paid time off, and/or other benefits Other benefits Paid Time Off Vision


Analysis Analytics Business Collaboration Communication Data analysis Data engineering Data tidying Data Visualization Engineering Excel IT Law Media PowerPoint Python R SQL Statistics Tableau

  • Analysis
  • Collaborate with partners
  • Construct accurate deliverables
  • Create clear reports
  • Define data requirements
  • Ensure data quality
  • Guide completion of data insight projects
  • Interpret data and generate insights
  • Maintain communication with clients and media teams
  • Provide analysis for clients
  • Provide strategic thinking and analysis
  • Reporting
  • Resolve data discrepancies
  • Stitch data from multiple sources
  • Transform raw data into insights

1-2 years


Business Engineering IT


America/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9