Senior Account-Based Marketing Manager
Remote - USA
Fictiv Exists to Enable Hardware Innovators to Build Better Products, Faster
Fictiv, coined the âAWS of manufacturing,â is a leading technology company transforming the $350 billion manufacturing industry. Our cutting-edge cloud platform uses AI and machine learning algorithms to help companies build hardware at the speed of software. Come join our growing team!
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Impact In This Role
The Sr. Account-Based Marketing Manager will accelerate Fictivâs growth through different styles of targeted, account-based marketing, driving incremental revenue and new user acquisition for the company.
You will report to the VP, Growth Marketing.
What Youâll Be Doing
- Responsible for Fictivâs ABM from strategy to execution and collaborate closely with sales to develop and analyze segment research to inform learnings and future strategies
- Prioritize and deploy the proper ABM tactics to the target market to maximize ROI
- Own the end-to-end marketing for the identified segments, and work directly with the rest of the marketing team to develop a marketing plan and generate relevant content
- Responsible for the tracking and reporting out of its marketing efforts across the broader team and to upper management
Desired Traits
- 5+ years of B2B ABM marketing experience; business degree preferred
- Experience in manufacturing space a plus
- Expert at 1:Many, 1:Few, and 1:1 types of ABM marketingÂ
- Well versed in A/B testing and experience executing them
- Experience building insightful and actionable dashboards and reports
- Great track record of building high level strategies and executing them
- Data oriented and a creative, strategic, and critical thinker
- Excellent verbal, written, and presentation communication skills
- Strong project management abilities and able to hit deadlines on multiple simultaneous projects
- Thrives in a fast paced start-up environment, and is comfortable with ambiguity
Perks and Benefits
- Competitive medical, dental, and vision insurance
- 401K plan
- Monthly Virtual Work stipend for things like food, internet, travel, pet care, health and wellness
- Annual Education stipend
- Parental leave programsÂ
- Paid volunteer days
- Onboarding setup, including: standing desk, laptop, monitor, and chair, and a stipend for additional items such as headphones, blue light glasses, or any other ergonomic supplies you may want or need
- And much, much more!
Salary Range:Â
Base: $110,000 to $150,000 per year, depending upon experience
Variable: $25,000 to $60,000 âŚ
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Applicants must be from eligible states
Benefits/Perks401(k) Plan Annual Education stipend Competitive medical, dental, and vision insurance Dental Insurance Medical, dental, and vision insurance Medical Insurance Monthly Virtual Work stipend Monthly work stipend Onboarding setup Paid volunteer days Parental leave Parental leave programs Vision Insurance
Tasks- Execute marketing plans
A/B Testing Account Based Marketing AI B2B Marketing Communication Content development Dashboard Creation Data analysis Growth Marketing Machine Learning Manufacturing Industry Project Management Sales Strategic Thinking
Experience5 years
EducationBusiness Business degree Marketing
TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9