Sea-Bird Scientific - Growth Marketing Manager

Are you…   

Interested in working for an international and diverse company?

Interested in working for a company that is dedicated to sustainability?

Looking for a friendly and supporting team?

If so, read on!

Protecting water, the most valuable resource, and driving sustainability is very close to our hearts. You will be part of a flexible, family friendly organization that cares about its people just as it cares about the environment.

Learn more about us! https://www.veralto.com/company/sea-bird-scientific/

We offer:

• Benefits starting day 1, including medical/dental/vision, 401k with company matching
• Annual Performance-Based Bonuses
• Career coaching and development opportunities
• With PPTO, you will have the flexibility to take time off when you need it and without needing to track it. Working with your manager, you can decide when and why to take time off. We trust that you will take the time you need, while also managing the needs of customers, colleagues, and the organization.

The Growth Marketing Manager (GMM) leads the demand generation strategy and execution. This is a high-impact position in the marketing organization, focused primarily on digital channels, including, paid advertising (PPC), organic search (SEO), CRM and email marketing, and the systems that drive results. Balancing both strategic and tactical thinking, the GMM will lead a team accelerating growth at Sea-Bird Scientific and powering science-based decisions for a better ocean.

The GMM will report to the Director of Marketing & Product Management, based in the Seattle, WA area.

This position will be remote, and travel could be required, up to 25% of the time.

In this role, a typical day will look like:

• Team Leadership: Manage a team of digital marketers by supporting them in their growth and development and role execution
• Digital Strategy: Develop and optimize a data-driven, multi-channel performance marketing strategy that achieves customer growth and financial objectives.
• Demand Generation: Drive qualified lead generation and partner with Sales to optimize the leads process and move opportunities through the funnel.
• Marketing Automation Strategy: Refine understanding of customer journey and leverage marketing automation tools to attract new customers and move existing customers through the sales cycle.
• SEO & Paid Search: Own search strategy, budget and execution to drive awareness and growth.
• Market Visibility: Understand and improve our digital marketing reach to maximize our access to our core market and access new and attractive adjacencies.
• Data & Analytics: Review, analyze, and communicate data-driven program performance, identifying trends and opportunities while developing best practices to increase efficiency and effectiveness of campaign results. Track and manage resource investments, with a focus on optimizing return on investment.
• Systems & Technology: Evaluate, select, test and implement MarTech/AdTech solutions and data strategies to accelerate Sea-Bird’s performance marketing objectives and operations.
• Additional focus areas for individuals could include: Marketing innovation projects, team mentorship, cross-functional collaboration, customer insight generation, and definition of team targets and objectives.

The essential requirements of the job include:

• Bachelor’s degree required; MBA or other advanced degree preferred
• Experience leading a team of digital marketers in a technical industry
• Ability to travel 25% of the time, domestic and international travel is required

It would be great if you also possess:

• Top-tier communication, presentation, and collaboration skills
• Completed or in-progress Marketo Certification a plus
• A passion for the ocean and climate science goes a long way 🌊

Headquartered in Bellevue, Washington, Sea-Bird Scientific (www.seabird.com) is the world’s largest developer and manufacturer of products for the measurement of salinity, temperature, pressure, dissolved oxygen, fluorescence, nutrients and related oceanographic parameters in marine waters. We offer products to support best-in-class oceanography and climate science. We offer an entrepreneurial environment that is team-centered, customer-driven, quality-focused, and growth-oriented.

Working at Sea-Bird Scientific gives you access to a robust career development process and challenging stretch opportunities. Through strong customer partnerships, we advance the quality and delivery of water. Want to help us in this mission?

Sea-Bird is proud to be a Water Quality company in Veralto (NYSE: VLTO).  Imagine a world where everyone has access to clean water, safe food and medicine, and trusted essential goods. That is the tomorrow Veralto is creating today.  Veralto is a $5B global leader in essential technology solutions made up of over 16,000 associates across our Water Quality and Product Identification segments all united by a powerful purpose: Safeguarding the World’s Most Vital Resources.

US ONLY: 

The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An associate’s position within the salary range will be based on several factors, including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs.

We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law. 

US residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Veralto Corporation and all Veralto Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve.  Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

The EEO posters are available here.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at applyassistance@veralto.com to request accommodation.
 

Unsolicited Assistance

We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies, in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral.