Public Relations & Engagement Manager - Arlington, VA - Remote

WHO WE ARE: At Fors Marsh, we combine the power of science and strategy to improve people’s lives. Each day, we work with institutions and organizations that seek to disrupt markets, understand and influence behavior, drive action on a national scale, and create positive impact. Our approach extends far beyond our client portfolio—as a certified B Corporation and a 2020 Greenbook Top 50 Market Research Company, we make a difference in our community through corporate-sponsored employee volunteer programs and pro bono partnerships with values-aligned nonprofits. Most importantly, as a 2019-2024 Top Workplace, we are committed to putting people first and foster a culture that reflects that commitment. We are proud to be an equal opportunity employer, and we celebrate diversity and inclusivity as the foundation of a healthy, successful, and innovative work environment. Join us, and together we can work to ensure a better tomorrow.

WHO WE ARE LOOKING FOR: Fors Marsh’s Strategic Creative & Communications business unit is expanding their Media & Engagement practice area, and is seeking a Public Relations and Engagement Manager.

The PR and Engagement manager will support clients’ projects for multiple health or social impact work, and will juggle competing and fast deadlines daily. The ideal candidate will be comfortable pitching media and making media lists, and understand the art of earned media and how a newsroom operates.

Responsibilities:

• Leads communications projects in the areas of public relations (PR) and media relations (earned media.)

• Develops media lists, conducts media outreach and coordinates interviews with reporters and clients.

• Identifies ways to elevate client messaging among target audiences through earned media, events, social media, press conferences, community relations programs, research, and other activities.

• Demonstrates strategic thinking by identifying target audiences, key messaging, and ways to effectively reach and engage audiences.

• Fosters a collaborative and high-performance culture, driving excellence in strategy and execution.

• Stays updated on industry trends, customer insights, and best practices.

• Collaborates with the Creative team and writers to ensure messaging consistency.

• Regularly analyzes data, generates reports, and presents findings.

• Uses and leverages media tools (e.g., Cision, Meltwater).

• Monitors expenditures, negotiates contracts with vendors.

• Demonstrates initiative by troubleshooting and moving projects forward with less guidance.

• Prepares media materials drafts and assists with the development of client-facing materials, including PR, earned media, or event plans and reports.

• Corresponds with clients, maintains project schedules, and coordinates with other team members with minimal oversight.

• Works across teams (e.g., Paid Media, Creative, Partnerships) and with clients to develop and execute earned media plans.

• Schedules, coordinates, and oversees the implementation of in-person and virtual engagement events (planning, logistics, and execution).

• Supports client outreach and engagement events as needed (e.g., tabling a booth, running webinar logistics) by focusing on best practices and taking initiative.

Requirements:

• 4-6 years of relevant work experience in media relations.

• Bachelor’s degree or equivalent combination of education and experience in marketing, communication, or public relations.

• Strong written and verbal communication skills necessary.

• Media relations software (Cision, Meltwater, etc) experience desired.

• Experience conducting earned media outreach is desired.

• Must be a U.S. Citizen and consent to a full background check due to our federal contract requirements.

• Federal Health experience preferred.

• Bilingual (written and oral) in English/Spanish is preferred.

We Offer:

Our benefits typically meet or exceed our competitors’ packages. Ways we are unique?

• Ability to make an impact on people’s lives, both internal and external to the organization.

• Top-tier health, dental, vision, and long and short-term disability coverage all covered at 100% for employee coverage.

• Remote work.

• Our company culture, which values balance and allows each employee to take leave as they require it to balance the responsibilities of both their work and home lives without worrying about depleting their available leave hours.

• We provide a floating holiday bank so you can celebrate the days you value.

• Generous matching retirement contributions and no vesting period starting the third month of employment.

• Dedicated training and development budgets to expand your expertise and grow your skillset.

• You can volunteer your way with paid time off.

• You can participate in Fors Marsh staff-led affinity groups.

• Our employees receive product and service discounts through the certified B Corp network.

Salary: $75,000-$85,000

Location: Remote. United States Residents only.

EOE: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran