Product Marketing Professional

Become a part of our caring community and help us put health first
 At Humana, we put the needs of seniors at the forefront of everything we do. The Primary Care Organization is Humana’s senior-focused healthcare provider. Our national primary care centers provide value-based care and represent more than 250 physician practices, 450 clinicians, and 250,000 patients across 18+ markets.

The Primary Care Organization (PCO) is in the midst of significant growth. As a Product Marketer on the Local Acquisition Strategy team you will be an important part of the Marketing team and vital to the success of the PCO. We’re looking for a talented marketer who will play a key role in developing local marketing strategies that deliver growth and build the CenterWell and Conviva brands. This is a nationwide remote role.

What you’ll do…

Reporting to a Lead of the Local Acquisition Strategy team, you will be responsible for supporting the cross-division efforts of the local acquisition strategy team and will serve as a critical conduit to the integrated marketing team and select business partners. This includes the development of strategic resources and reports deployed across markets to build trust and confidence in acquisition marketing.

You’ll make an impact as you…

• Lead the creation of comprehensive and scalable resources aimed at empowering our market partners with a deep understanding and confidence in our acquisition marketing strategies

• Collaborate closely with the acquisition pod to provide market partners with clear visibility into the creative and media components of upcoming campaigns in their respective markets

• Support divisional marketers in analyzing and compiling monthly performance reports, enabling our market partners to gauge progress towards goals and marketing impact effectively

• Serve as a communicator across markets to support the divisional team in socializing acquisition marketing plans, addressing business partner inquiries and supporting special projects

• Act as a liaison between the acquisition pod and local acquisition strategy teams, gathering market-level inputs to inform quarterly plan development

You’ll sweep us off our feet if…

• You are a polished communicator with the ability to leverage data and information in a clear and concise fashion. You are passionate about not just sharing data but telling a story through meaningful insights

• You have strong experience working in traditional and emerging marketing channels, including TV, search, digital, social

• You thrive when working fast, playing well with others, and conquering diverse challenges every day

• You are a self-starter. You get …