FreshRemote.Work

Product Marketing Manager

Boulder, CO or Remote

Stream is hiring a Product Marketing Manager to help drive our product-led marketing strategy. You will focus on being the glue between the technical and non-technical side of the business, helping to facilitate feature releases, enablement, landing pages, co-marketing initiatives, and ongoing feature education internally and externally. As a key member of our team, you will collaborate with product, engineering, design, sales, and marketing to help drive adoption and growth.

What You Will Do

Responsibilities:

  • Drive the full cycle of product marketing, from informing product strategy to building GTM strategies, creating major launch moments to driving long-term adoption for our platform
  • Develop product positioning and messaging informed by user research, competitive research, and a real understanding of how our most products actually work
  • Collaborate with our GTM enablement teams to help facilitate internal GTM training and sales enablement across our products 
  • Create and optimize compelling marketing content for social media, landing pages, case studies, and other materials.
  • Work with our sponsorship team to help identify co-marketing opportunities with customers and partners to expand our reach and impact.
  • Collaborate with adjacent teams to ensure the content across our blogs, tutorials, and website follows a consistent product-first tone and voice true to our developer roots.

Who You Are

  • Ability to write code and understand technical concepts.
  • 5+ years of experience in product marketing, preferably in a SaaS or developer-focused company.
  • Proven track record in technical product marketing, with the ability to understand and communicate complex technical concepts.
  • Customer-facing experience and the ability to build strong relationships with customers and partners.
  • Strong project management skills and the ability to work independently and as part of a global remote team.

Bonus Points:

  • Prior experience working in Developer Relations or as an engineer.
  • Familiarity with developer landscape, including developer tools, APIs, platforms, etc.
  • Experience with data-driven marketing and using analytics to optimize marketing campaigns.

Who We Are

Stream has a casual, social, and spirited culture. We are talented, highly technical, and collaborative which makes Stream a great place to learn and improve your skills. Our team is forward-thinking and diverse and we all have different backgrounds which lends to our creativity and innovation. With offices in Boulder and Amsterdam, our employees represent 15 countries, 11 languages, and counting.

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