Product Analyst

Product Analyst

Locations: Austin, Remote  

About CDK Global, Inc 

Are you looking for an amazing opportunity to shape analytics for an industry, working with top Analytics talent and have access to one of the richest and most complete datasets in automotive retailing?   

CDK is the premier provider of Ecommerce, CRM (Customer Relationship Management Software) and DMS (Dealer Management Software) to the Automotive Industry. We are one of the few companies who can analyze a consumer’s behavior online (using the Roadster Ecommerce platform) - then track the sales process they take to buy a car (using the Elead CRM platform) and finally understanding the financial aspects of the transaction (using the ‘Drive’ DMS platform). Being able to track across these systems gives us access to unprecidented insights into the car-buying journey.   

To get a flavor of what we do, check out this video:  https://vimeo.com/503514117  (2:20 min) 

Role: 

The Product Analyst works closely with the Product Managers and enables them to make data-driven decisions. You will use your interpersonal skills to help the Product Managers articulate their questions, your SQL skills to query our Snowflake Data Warehouse, your analytic skills to find the answers and finally, you will create dashboards in Amplitude or Looker to help the Product Managers further explore the data and track the outcomes.   

You will join an experienced team of Product Analysts on CDK’s 'Modern Retail' software platform (CRM and E-Commerce) - so you have an entire Analytics team to help you hone your skills. You will also occasionally work with the Product Marketing team and the Finance team to help them get insights into the business.   

Your responsibilities will include:  

• Working with the CRM and Digital Retail Product Managers to understand what’s important to their users.   

• Utilize data to see beyond the numbers and understand how our customers interact with our suite of software.   

• Perform deep analysis to help the software design process 

• Help define how we measure success for our CRM platform by developing Key Performance Indicators, in close partnership with Product Management, User Experience, Design & Engineering teams 

• Run experiments and develop dashboards and data visualizations to help generate product and business recommendations 

• Work with the other Product Analysts to refine our best practices for product analytics • Work with our Engineering Team to ensure our platform is correctly tagged so that all of the important user activities …