Outreach & Partnerships Specialist (Remote)

Do you thrive on forging meaningful partnerships, managing impactful campaigns, and shaping the growth of an ambitious startup?

We’re looking for a motivated Outreach & Partnerships Specialist to join our team! In this role, you’ll establish and manage a CRM system while running impactful outreach campaigns that boost our visibility and revenue.

As part of a small but ambitious start-up, your contributions will have a direct and meaningful impact on our success. You’ll work closely with our CEO and Content Marketing Specialist and have the opportunity to shape the future of our outreach efforts. If you thrive in a fast-paced environment and are excited about the chance to grow with us, we’d love to hear from you!

What Is WP Umbrella?

WP Umbrella provides everything agencies and freelancers need to manage multiple WordPress Sites effortlessly.

Our application helps agencies and freelancers to save a ton of time and improve the communication with their clients.

We are committed to deliver a fast, reliable and user-friendly experience to our users in everything that we do.

WP Umbrella in numbers:

• 🧑‍🔧 5 People
• 🚀 A plugin installed on more than 40 000 websites.
• 🥰 +2500 happy customers
• ⌛ Created in July 2021
• 💵 + 100% of growth in 2024 (60K MRR as of December 2024).

Our Values & Working Principles

Our company philosophy is drawing from Toltec wisdom: always do your best, speak with integrity, and take ownership of your actions. Inspired by 37signals, we believe in focused, independent work and respecting personal time. ‼️ We care about you and the work you do, not about the hours you sit at your desk.

Your Mission

In this role, you’ll establish and manage a CRM system while running impactful outreach campaigns—both manually and automatically—that boost our visibility and revenue. Your success will heavily rely on crafting effective email strategies, personalized follow-ups, and maintaining consistent communication with potential partners. Your efforts will focus on six key areas:

• SEO Outreach: Design and execute campaigns to secure high-quality backlinks through targeted, personalized outreach, driving improved search engine visibility and organic traffic.
• WordPress Influencer Campaigns: Build relationships with key influencers in the WordPress ecosystem through thoughtful email engagement, helping elevate brand visibility and credibility.
• Affiliate Program Development: Identify, onboard, and nurture affiliates through strategic email campaigns and CRM management, ensuring program growth and increased revenue.
• Partnerships: Develop and sustain long-term marketing collaborations by initiating outreach, scheduling follow-ups, and building trust with key players in the WordPress community.
• Press Relations: Create targeted press release campaigns and personally engage with media contacts to secure coverage and broaden our audience.
• Sales Outreach: Execute tailored email strategies and follow-ups to engage agencies and WordPress developers, converting leads into customers and building lasting relationships.

Requirements

Hard Skills:

• CRM Management: Proven experience setting up and managing tools like Notion or similar systems to organize outreach efforts, track relationships, and schedule follow-ups.
• Outreach Campaign Management: Expertise in designing and executing targeted email outreach campaigns with strong follow-up strategies, driving increased brand visibility, customer acquisition, or revenue growth.
• Affiliate Program Development: Track record of creating and scaling affiliate partnerships through effective email communication and CRM automation, with measurable success.
• WordPress Ecosystem Knowledge (bonus): Familiarity with WordPress plugins, agencies, and the broader community, enabling tailored communication and effective relationship building.

Soft Skills:

• Communication: Exceptional verbal and written skills, with the ability to craft persuasive and personalized email campaigns, maintain follow-ups, and negotiate partnerships effectively.
• Relationship Building: Skilled at building trust and fostering long-term collaborations, especially through consistent and well-timed follow-up communication.
• Attention to Detail: Keen ability to manage multiple outreach campaigns and follow-ups simultaneously while ensuring a personalized approach for each contact.
• Self-Motivation: Proactive attitude with the ability to work independently, take ownership of initiatives, and drive results through persistence and consistency.

Benefits

3The base salary for this role is $28,200, with a total compensation package estimated at $30,000. We're looking for someone who can work an 7-8h per days.

Friendly team 🤗

Remote work 🏝

Flexible hours ⏰

5 weeks of paid holidays ⛺️

Monthly budget for your remote-work expenses 📒

Individual performance bonus & annual collective increases 📈

Retreat at least once a year ✈️ 

Learning and training opportunities 📚