Outreach Coordinator, Federal Business

Outreach Analyst, Federal Business  
Utilities Program Implementation  

Location: Columbia, Maryland (Remote – Home Office with Local Travel) 

Are you ready to make a difference?
 ICF is seeking a Federal Business Outreach Analyst to take a significant role in lead generation for the implementation of energy efficiency programs. The selected candidate will be responsible for supporting the sales and marketing teams in recruiting federal agencies to participate in the programs, as well as managing a pipeline of existing energy efficiency leads. The candidate will work to develop outreach campaigns generating leads for federal agencies, support our clients navigating federal procurement contracts, with the goal of increasing the number of energy efficiency projects and participation in utility incentive programs. This role will require the ability to work independently but also function as part of a team, must have a drive to succeed, and a commitment to client satisfaction. This position is open to Maryland-based candidates. 

Why you will love working here: 

• Quality of life: Flexible workplace arrangements, work-life balance. 
• Investment in the community: Donation matching, volunteer opportunities. 
• Investment in you: Tuition reimbursement, access to professional development resources, 401k matching, Employee Stock Purchase Plan. 
• And many, many more (Ask your recruiter for more details!). 
   

What you will be doing: 

• Maintain strong ongoing communications with sales and marketing teams to assess their needs and receive feedback on their experience with lead and event quality, as well as other lead-generating campaigns. 
• Prepare and present targeted presentations, promoting program awareness and participation at federal trade shows, trade organizations, stakeholder events, and industry-recognized associations. 
• Assist multiple program managers with the development and implementation of promotional strategies tailored to federal agencies. 
• Prepare ongoing status reports to document performance and activities demonstrating progress towards program goals, contractor/consultant participation, and pipeline management. 
• Support internal operations and management of the programs, with tasks such as reporting, application review, forecasting, marketing development, and client support. 
• Manage and develop lead generation strategies, events, and campaigns specifically for federal contracts. 
• Manage and track lead assignments and the effectiveness of lead conversions with the sales team in the CRM. 
• Analyze outreach data, including lead generation and sales conversions, to develop reports for the Sales Manager. 
• Provide recommendations for lead generation optimization and process improvements. 
• Coordinate with the Sales and Marketing teams to set up and configure campaigns in CRM. 
• Support event outreach efforts (live events, webinars, federal agency meetings, etc.). 
• Assist with coordinating marketing sales lead campaigns. 
• Coordinate with Sales and Marketing to develop joint campaigns and customer journeys tailored to federal agencies. 
• Must have a reliable vehicle for local travel. Requirements are between 50% to 70% of the time. (reimbursement for mileage provided)

What we need you to have (minimum qualifications): 

• Bachelor’s degree (Candidates can substitute -year of equivalent experience for each year of education). 
• 2+ years of experience working with federal agencies or supporting federal procurement processes, with specific experience in one of the following: supporting federal agencies, enhancing the customer experience, or federal customers. 
• 2+ years of related work experience in one of the following: HVAC contractors, distributors, commercial real estate, federal government, or retail customers.  
• Must have a valid driver’s license and successfully pass a Motor Vehicle Records (MVR) check. 
• Must have a reliable vehicle for local travel. Requirements are on an as-needed basis for customer outreach and event support (50-70% weekly). (reimbursement for mileage provided) 

What we would like you to have: 

• Strong proven success supporting sales teams and/or business development within the federal sector. 
• Strong follow-up and follow-through skills and ability to successfully generate sales leads through marketing technology. 
• Strong understanding of UESC’s and federal procurement processes. 
• Proficiency in Microsoft Office suite (Microsoft Dynamics (CRM), Outlook, Word, Excel, PowerPoint). 
• Experience working in a fast-paced, multi-tasking environment. 
• Interest in and commitment to energy efficiency, environment, and sustainability 
   

Professional Skills: 

• Excellent verbal and written communication skills 
• High degree of self-confidence, determination, and motivation to excel 
• Desire to push yourself outside of your comfort zone 
• Ability to prioritize and multi-task, and work under strict deadlines 
• Ability to manage multiple time-sensitive priorities without diminished effectiveness 
• Sound business ethics, including the protection of proprietary and confidential information 
• Ability to work with all levels of internal employees, as well as outside clients and vendors 
• Superior interpersonal skills including courtesy, professionalism, and a cooperative attitude 
• Strong adaptability and project prioritization skills 
   

Working at ICF

ICF is a global advisory and technology services provider, but we’re not your typical consultants. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future.

We can only solve the world's toughest challenges by building an inclusive workplace that allows everyone to thrive. We are an equal opportunity employer, committed to hiring regardless of any protected characteristic, such as race, ethnicity, national origin, color, sex, gender identity/expression, sexual orientation, religion, age, disability status, or military/veteran status. Together, our employees are empowered to share their expertise and collaborate with others to achieve personal and professional goals. For more information, please read our EEO & AA policy.

Reasonable Accommodations are available, including, but not limited to, for disabled veterans, individuals with disabilities, and individuals with sincerely held religious beliefs, in all phases of the application and employment process. To request an accommodation please email Candidateaccommodation@icf.com and we will be happy to assist. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations. Read more here: Requesting an Accommodation for the ICF interview process.

Read more about workplace discrimination rights, the Pay Transparency Statement, or our benefit offerings which are included in the Transparency in (Benefits) Coverage Act.

 

Candidate AI Usage Policy

At ICF, we are committed to ensuring a fair and equitable interview process for all candidates based on their own skills and knowledge. As part of this commitment, the use of artificial intelligence (AI) tools to generate or assist with responses during interviews (whether in-person or virtual) is not permitted. This policy is in place to maintain the integrity and authenticity of the interview process. 

However, we understand that some candidates may require accommodations that involve the use of AI. If such an accommodation is needed, candidates are instructed to contact us in advance at candidateaccommodation@icf.com. We are dedicated to providing the necessary support to ensure that all candidates have an equal opportunity to succeed. 

 

Pay Range - There are multiple factors that are considered in determining final pay for a position, including, but not limited to, relevant work experience, skills, certifications and competencies that align to the specified role, geographic location, education and certifications as well as contract provisions regarding labor categories that are specific to the position.

The pay range for this position based on full-time employment is:

$60,927.00 - $103,576.00

Maryland Remote Office (MD99) Apply