Marketing Operations Strategist - Remote

Overview: 

At Directive, we take solving complex performance marketing problems for SaaS companies seriously. We demonstrate this by only working with clients who share our values and by giving your team ample time to focus on hitting your client’s goals. 

We are seeking a Marketing Operations Strategist to help deliver outstanding services to the clients in our Marketing Operations line of business. The ideal candidate will have 3+ years of experience managing a Hubspot, Pardot and/or Marketo instance (if client-side) or 1-2+ years of experience managing Hubspot, Pardot and/or Marketo instances (if agency-side).

This person will work directly with the Director of Marketing Operations and should be a growth-minded individual that helps identify opportunities for cross-sell and upsell within existing clients while providing excellent service.

Key areas of understanding that will be of benefit to this role include but are not limited to Lead LifeCycle, Lead Scoring, Lead Routing, Nurture and Email Campaigns, Integrations, ABM and Reporting. 

Beyond the work, we are fiercely passionate about living out a People First culture. One of the ways we act out our passion for our team is by paying a living wage at Directive so that no one in the organization makes less than $70,000 a year. We are experiencing unprecedented growth and truly need your services to fulfill our vision.

Role and Responsibilities:  

• Serve as both staff augmentation and strategic advisor for marketing operations processes for B2B Tech and SaaS clients

• Identify and communicate opportunities to grow our business with clients in the Marketing Operations line of business and other lines of business

• Stay up to speed on best practices in the Marketing Operations world including ABM, lead routing, sales qualification methodologies and more

• Develop deep relationships with multiple contacts within client organizations to ensure that they renew contracts

• Direct communication with clients including email, Slack and Zoom

• Become an expert in multiple martech and salestech tools so that you can make educated recommendations to clients

• Owning tasks and milestones within client projects and seeing those through to their fruition
  

What You Offer:

• Minimum 2-3 years of Hubspot, Pardot and/or Marketo expertise and the ability to own multiple Hubspot, Pardot and/or Marketo instances for our clients

• Understanding of how to optimize marketing operations processes that lead to revenue growth for our clients

• Data-driven marketer that can help clients curate and optimize their data, build reports and dashboards and help analyze …