Marketing Manager

Company Overview

Join us for an enriching journey with Outset, a trailblazing medical device company that is revolutionizing the field of dialysis. Our focus is to create one high performing team, obsessed with progress, in an atmosphere that is brimming with transformative opportunities. The heart of our mission is pioneering a groundbreaking technology that redefines the landscape of dialysis, streamlining complexity and cost, because patients deserve “better” now, not some day.  

At Outset we’re revolutionizing an industry and changing lives. We’re impacting what the future of dialysis looks like by creating a first-of-its-kind technology in order to reduce the cost and complexity of dialysis. FDA cleared for use across care settings, from the hospital to the clinic to the home, the Tablo® Hemodialysis System harnesses modern technology for a new holistic approach to dialysis care. We’re giving providers time back to focus on patient care. And we’re giving patients the power to take control of their life and get back to enjoying the things they love.

Position Overview  

Outset is looking for a creative and passionate individual to help lead downstream marketing efforts for the acute, post-acute and home markets for Tablo. The Marketing Manager is responsible for the planning and execution of promotional activities to drive Tablo growth and the development of sales tools to drive field success. The Marketing Manager will work closely with the sales organization, internal product development teams, Field Service, Medical Affairs, Marketing Communications, and other functions to develop and execute initiatives. The role requires someone who excels in a dynamic work environment, can manage multiple priorities, has a collaborative mindset, and is passionate about serving customer needs and driving change in the dialysis landscape. The responsibilities of this role should help ensure that Tablo reaches the right customers, resonates with the target audience, and achieves commercial success. 

Essential Job Functions and Responsibilities  

• Drive the development and execution of downstream promotional activities, including campaigns, advertising, webinars, and tradeshows, to drive greater Tablo adoption in various segments, including hospitals, skilled nursing facilities, and home patients
• Create lead generation activities and collaborate with digital marketing partners to drive sales and accelerate pipeline opportunities
• Manage existing sales collateral and develop new sales tools and resources based on field need
• Partner with sales training to disseminate new sales tools and drive successful field awareness and utilization
• Help develop and refine key messaging and creative assets to respond to market changes and new opportunities and to support any new Tablo offerings or product launches  
• Monitor and analyze the performance of marketing initiatives to help demonstrate marketing attribution within the organization and measure the effectiveness of marketing efforts
• Ensure consistency and clarity of internal and external communications related to the company, the product, and services
• Collect customer feedback and understand stakeholder needs through time in the field with sales, customer interactions, and tradeshows to inform marketing strategies and activities 

Required Qualifications  

• Experience and comfort with CRM and project management platforms (Salesforce, Wrike, etc.)
• Ability to travel up to 15% time (US) 
• Ability to influence and collaborate successfully with stakeholders at all levels
• Experience planning, developing, and executing marketing activities in a regulated industry

Desired Qualifications  

• Bachelor's degree with at least 5 years of professional experience in marketing or a related field
• MBA or formal education in marketing/strategy
• Solid understanding of executional aspects of marketing, such as promotional program development, messaging, positioning, segmentation, etc.  
• Previous work experience within healthcare or medical devices
• Excellent interpersonal skills as demonstrated through the ability to maintain good working relationships and achieve results by working cross-functionally
• Ability to work independently and take initiative with a sense of urgency and accountability
• Strong written and oral communication skills 

 

 

National Salary RangeNational Salary Range (Remote)$98,000—$132,000 USDSalary range for Bay Area SF Bay Area Salary Range$114,000—$154,000 USDNational Salary Range$98,000—$132,000 USD

Company Culture

At Outset, we believe every person matters. Every Outsetter, every patient, every caregiver. Because we are here to create a revolution, and we believe in doing that by innovating everywhere with intelligent speed. Our team expects nothing less than our best display of strengths and skills, and we find joy in working together for a common goal. At Outset, we believe that curiosity, ingenuity and conviction in the power of technology will transform the lives of dialysis patients and providers. 

And this doesn’t happen by accident. It starts with our live onboarding program, Bold Beginnings, which serves as an incubator for cross-functional team-building, an immersion in Outset’s history, jam-packed interactive sessions with executive leadership and a crash-course in the mission and purpose of what we do. It continues with our one-of-a-kind management program designed to build the best managers in the industry. In SPARK!, people managers across functions come together to master three pivotal conversations: 1) the priority conversation, 2) the performance conversation, and 3) the growth conversation. They do this in an environment that challenges, supports, and broadens mindsets. 

We are fueled by the opportunity to give people their lives back. And we believe that it begins with YOU, our future Outsetter. At Outset, we’ve designed a professional world that our employees are honored and impassioned to belong to, one that offers challenge, the ability to collaborate with great people, and opportunities to build skill and expertise in a fulfilling career. 

An opportunity at Outset Medical won’t just be about finding a job. Our culture revolves around the principles of moving farther, faster, together, so working here feels like a masterclass in peak performance, for individuals and teams. 

Privacy is important to us. Please review our Applicant Privacy Notice. 

EQUAL EMPLOYMENT OPPORTUNITY STATEMENT 

Outset Medical is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind on the basis of race, color, national origin, religion, gender, gender identity, sexual orientation, disability, genetic information, pregnancy, age, or any other protected status set forth in federal, state, or local laws. This policy applies to all employment practices within our organization. 

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