Marketing Manager

We are a small, young, cyber security consultancy that welcomes challenge and values different perspectives. We’re not afraid to do things differently and our clients appreciate us for that.

We typically work with senior clients — like CIOs, CTOs, CISOs, plus CEOs and NEDs — over longer periods to deliver real and measurable outcomes, rather than one-off deliverables.

We work collaboratively and securely in the open with our clients using tools to automate tasks, track progress and responsibility, and share our findings. This is how we like to work.

We work on interesting engagements where security meets ‘the business’ to better understand, communicate and manage cyber risk. That may involve helping to identify the sources of risk to an organisation, how frequently they face different types of risk events, and quantifying the consequences of these to their operations. It may be producing a light-touch Cyber Scorecard or taking a deeper dive assessment into their security posture. We also help boards and leadership teams explore risk scenarios through cyber exercises (or ‘war games’).

We believe in making the world a better place and do that through two specific programmes. Through Cydea x Good Causes you can expect to spend time supporting good causes on a pro-bono basis or helping them with grants to purchase security solutions. You’ll also be expected to contribute to open-source projects through cydea.tools that provides any organisation with free tools to improve their security posture.

We’re a remote-first business so you’ll spend less time commuting and more time doing things that matter (client work, or perhaps doing the school run). That doesn’t mean you’ll be alone: we use collaboration tools to keep in touch day-to-day and have monthly Team Days in different locations to get together, celebrate successes and plan for the future. Often our clients drop by to share what they’re up to and the problems they’re facing.

We want you to succeed and will invest in your development through formal courses, online learning, career mentorship, on-the-job training and regular feedback. We budget for everyone to go on a training course every year and expect you to share what you’re learning. Every week we talk about what we’ve achieved, learned and reflect on a problem we’ll need to solve soon.

This is a UK-based, primarily work from home role, with some travel required to meetings and clients.

Who we are looking for

We’re looking for a marketing and communications professional to join our team. They will have previous marketing experience and we will be delighted if this includes over 4 years in-house, especially at a business-to-business technology or cyber company.

They’ll have an inquisitive mind and want to improve the world around them. This will come across on a day to day basis as they help execute and review our marketing strategy and deliver campaigns that engage and inform our target audiences. They will have the ability to communicate clearly and concisely to internal and external audiences. They will have the confidence to question and challenge the status quo and come up with innovative ideas.

Don’t think you need to tick everything off in order to apply and be successful. We’re looking for the right person. You may bring something we didn’t know that we’re looking for.

Does this sound good? Then read on!

About the role

You will be instrumental in professionalising how we approach our go to market, setting up processes and systems with a focus on demand generation to build pipeline, deliver marketing qualified leads and engaged audiences.

You will be contributing to, and executing our marketing strategy and reviewing our performance. Ultimately we’re looking to generate new business opportunities, increase our media presence and brand awareness, and make cyber security easy for people to understand.

You will execute and manage digital marketing campaigns across various channels, including paid, to improve lead sources and build pipelines within target customer profiles. This may be standalone, or part of a campaign that spans multiple digital and physical channels.

You will create and edit compelling content and messaging that showcases our platform and services, their benefits and value. You’ll work with the wider Cydea team as a source of this content, and repurpose it across web, social, email, and other channels and campaigns.

You’ll collaborate with leadership, product, and sales colleagues to refine strategies, ideal customer profiles, communicate the results of campaigns and manage the marketing budget effectively.

You will be using and updating CRM systems (currently including Mailchimp, Pipedrive) to manage leads and engage prospects and customers. You’ll track and analyse marketing performance metrics, conduct A/B tests, and leverage data insights to continuously improve our performance and return on investment.

To achieve this we think you’ll need to have: a firm foundation of marketing techniques; experience delivering marketing campaigns across integrated channels; strong written and editorial skills; experience writing for social media and an understanding of digital platforms and channels; have used analytics to drive a culture of continuous improvement; and experience working with designers, videographers and agencies.

We also think it will be great (but not essential!)  if you: know how to use Adobe Creative Cloud to edit and design simple graphics for social media; have experience using content management systems and search engine optimisation; know about the cyber security industry or broader technology sector; have tech press contacts.

You will often be working autonomously and take the lead on campaigns and individual tasks, as well as keeping the team up to date. Some activities will require travel to other locations and client sites. That may be for routine meetings or workshops, or it may be to support conferences and events for multiple days. Most of our clients and meeting locations are in the South East of the UK.

Package and benefits

We think that we offer a competitive package, so we’re not afraid to tell you about it upfront.

The salary for this role is £47,000. We also like to look after our people and offer the following benefits:

• 25 days holiday pro rata, plus public holidays, per year to take time off and recharge, plus...

• Unlimited flexible days off: take individual days off for a long weekend, supporting family, or just getting on top of life admin, without eating into your holiday allowance

• Cydea x Good Causes (3 days every year helping not-for-profit organisations improve their cyber posture)

• Tax-free contribution towards your utility bills (£6/week)

• Pension scheme (5% company contribution)

• Discretionary bonus scheme (up to 10% of your salary)

• Annual funding for external training and professional qualification

• Decent IT equipment to enable remote and mobile working

• Remote working, with regular team days 

Working at Cydea

We are a small, young, cyber security consultancy that welcomes challenge and values different perspectives. We're not afraid to do things differently and our clients appreciate us for that. We have a passion for developing talent and would love for you to have a long, successful and rewarding career with us.

We believe in making the world a better place and do that through two specific programmes. Through Cydea x Good Causes you can expect to spend time supporting good causes on a pro-bono basis or helping them with grants to purchase security solutions. You'll also be expected to contribute to open-source projects through cydea.tools that provides any organisation with free tools to improve their security posture.

We're a remote-first and flexible business so you'll spend less time commuting and more time doing things that matter (client work, or perhaps doing the school run). That doesn't mean you'll be alone: we use collaboration tools to keep in touch day-to-day and have monthly Team Days in different locations to get together, celebrate successes and plan for the future. Often our clients drop by to share what they're up to and the problems they're facing.

We want you to succeed and your line manager will support and guide you in your assignments, and your career more generally. You will be supervised, but not micromanaged. We will invest in your development through formal courses, online learning, career mentorship, on-the-job training and regular feedback. We budget for everyone to go on a training course every year and expect you to share what you're learning. Every week we talk about what we've achieved, learned and reflect on a problem we'll need to solve soon.

You can find out more about what it's like to work at Cydea on our website: https://cydea.com/careers/

Does that sound good? Apply below!