Manager, Field Marketing

At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation. 
 

Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.

The Manager, Field Marketing will play a key role in driving pipeline and revenue growth across Enterprise, Technology, Service Provider, and BFSI (Banking, Financial Services, and Insurance) segments in North America. This role will manage a team of skilled field marketers and collaborate closely with F5’s sales organization, and other marketing teams to deliver impactful programs. This is a remote position reporting to the Senior Director of Field & Channel Marketing. 

Key Responsibilities: 

Team Leadership and Development: 

• Lead and mentor a team of field marketers, fostering a culture of collaboration, accountability, and innovation.
• Develop team members through ongoing coaching, feedback, and career development opportunities. 

Marketing Strategy and Execution: 

• Design and implement marketing programs to drive pipeline growth and revenue in the Enterprise, Technology, Service Provider, and BFSI segments. 
• Ensure alignment between marketing strategies and sales objectives to maximize impact. 
• Manage the field marketing budget, ensuring efficient allocation of resources and tracking ROI. 

Stakeholder Engagement: 

• Build strong relationships with sales leaders to align marketing strategies with their goals and objectives. 
• Provide regular field marketing updates, ensuring regular communication and collaboration. 

Program Performance and Optimization: 

• Analyze marketing campaign performance using key metrics such as pipeline contribution, conversion rates, and ROI. 
• Identify insights and apply data-driven optimizations to improve program outcomes. 
• Provide input and insight to the Quarterly Business Review cadence in support of AMER Marketing leadership 

Market Expertise: 

• Leverage deep knowledge of industry trends and customer challenges within the Enterprise, Technology, Service Provider, and BFSI sectors. 
• Develop targeted strategies that resonate with key stakeholders and decision-makers. 

Qualifications: 

• BA/BS in Marketing, Business, Communications, or a related field, or equivalent experience. 
• 8-10+ years of experience in B2B marketing, with a strong focus on field marketing in technology organizations. 
• Previous people management experience preferred, or demonstrable leadership skills managing cross-functional teams or mentoring colleagues. 
• Demonstrated success in creating and executing strategic field marketing plans that drive revenue growth. 
• Strong analytical skills, with the ability to assess program performance and optimize strategies effectively. 
• Excellent communication and interpersonal skills, with the ability to collaborate across teams and levels of the organization. 

The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.

F5 maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, geographic locations, and market conditions, as well as to reflect F5’s differing products, industries, and lines of business. The pay range referenced is as of the time of the job posting and is subject to change.

You may also be offered incentive compensation, bonus, restricted stock units, and benefits. More details about F5’s benefits can be found at the following link: https://www.f5.com/company/careers/benefits. F5 reserves the right to change or terminate any benefit plan without notice. 

Please note that F5 only contacts candidates through F5 email address (ending with @f5.com) or auto email notification from Workday (ending with f5.com or @myworkday.com).

Equal Employment Opportunity

It is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information, or any other classification protected by applicable local, state, or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination.  F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting accommodations@f5.com.