Lead Generation Operations Coordinator

Hi, we’re TechnologyAdvice.

At TechnologyAdvice, we pride ourselves on helping B2B tech buyers manage the complexity and risk of the buying process. We are a trusted source of information for tech buyers, delivering advice and facilitating connections between our buyers and the world’s leading sellers of business technology. 

Headquartered in Nashville, Tennessee, we are a remote-first company with more than 20 digital publications and over 500 global team members in the US, UK, Singapore, Australia, and the Philippines. We’re proud to have been repeatedly recognized as one of America’s fastest growing private companies by Inc., as well as a Tennessee top workplace. We work hard each day and have fun, too, with monthly virtual events, recreational slack channels, and the occasional costumed dance from our CEO.

All positions are open to remote work unless otherwise specified in the requirements below. 

The opportunity

We are looking for a highly skilled Lead Generation Operations Coordinator to optimize the execution and fulfillment of our lead generation programs. This role will serve as the expert in ensuring the most effective ways to fill our lead gen programs, supporting strategy, growth, and operational excellence. You will work closely with our email marketing and teledemand teams to ensure best practices, improve processes, and drive exceptional results.

Location: United States

What you'll do

• Lead Gen Fulfillment Expertise: Support the execution of lead generation programs, ensuring optimal fulfillment strategies that drive the best results for our clients. Identify and implement the most effective methods for filling programs across multiple channels.
• Lead Generation Strategy and Planning: Collaborate with leadership to define and refine our lead generation strategy, ensuring alignment with business goals. Stay ahead of industry trends, emerging technologies, and best practices to drive continuous improvement.
• Email Marketing Collaboration: Partner with our email marketing team to implement best practices, optimize targeting, and ensure campaigns effectively contribute to our lead gen goals. Support testing, innovation, and growth in our email strategies.
• Teledemand Support and Growth: Work closely with our teledemand team to enhance outreach effectiveness, improve processes, and ensure alignment with overall lead generation strategy. Identify areas for growth and expansion within teledemand efforts.
• Process Review and Optimization: Continuously assess and refine lead delivery processes to improve accuracy, efficiency, and client satisfaction. Develop and implement checks to proactively identify and resolve potential issues before they impact results.
• Performance Tracking and Reporting: Establish KPIs and develop dashboards to track lead generation performance across all fulfillment channels. Provide data-driven insights and recommendations to optimize performance and drive continuous improvement.
• Stakeholder Collaboration and Cross-Functional Alignment: Act as a central point of contact between internal teams (email marketing, teledemand, operations) to ensure seamless execution of lead generation initiatives and process improvements.
• Testing and Innovation: Drive A/B testing, pilot new strategies, and explore innovative fulfillment approaches to continuously enhance lead generation effectiveness and ROI.

Who you are

• 2+ years of proven experience in lead generation operations, marketing fulfillment, or a similar role.
• Strong understanding of lead fulfillment strategies across multiple channels (email marketing, teledemand, etc.).
• Experience working with email marketing teams to implement best practices and optimize lead generation performance.
• Process-driven mindset with the ability to identify inefficiencies and drive improvements.
• Excellent analytical skills with the ability to interpret data and drive actionable insights.
• Skilled collaborator with GTM teams and cross-functional departments.
• Proficient in Google Suite, Salesforce, and quantitative analysis.
• Strong communication and collaboration skills, with experience working cross-functionally.

What we offer you

• Career Growth: Advance with mentorship programs, leadership academies, and opportunities to shape company culture and DEI initiatives.
• Flex Fridays: Adjust your 40-hour week to enjoy a full or half day off on Fridays.
• Remote-First Culture: Work from the comfort of your home.
• Flexible PTO: Take the time you need, when you need it.
• Health Coverage: Medical, dental, and vision plans for you and your family.
• Insurance Protection: Life, AD&D, Short-Term, and Long-Term Disability coverage.
• 401K with Match: Secure your future with our company-matched retirement savings.
• Paid Parental Leave: Support for new parents during life’s special moments.
• Wellness Perks: Access Headspace and enjoy monthly fitness reimbursements.
• Pet Insurance: Care for your furry family members.
• Speaker Series Bonus: Present in our monthly speaker series and earn a bonus.
• Book Reimbursement: Get up to 12 books reimbursed per year to fuel your learning.
• Bucket List Benefit: Celebrate milestones with annual contributions toward your dream adventures after 3 years.
• In-Office Perks: Enjoy catered lunches for our in-office team.

#LI-Remote

Work authorization

Employer work visa sponsorship and support are not provided for this role. Applicants must be currently authorized to work in the United States at hire in an employer approved US state and must maintain authorization to work in the United States throughout their employment with our company.

Salary Range
We seek to hire top-tier individuals and intend for our compensation to be at a rate that allows us to recruit and retain individuals who align with our core values, purpose, mission, and vision. Final total compensation is based on a multitude of factors including, but not limited to, skill level, relevant experience to the position, and cost of labor.

EOE statement

We believe that our differences make us stronger, and thus foster a diverse and inclusive culture where people feel safe being themselves. TechnologyAdvice is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected under federal, state or local law.

Pre-employment screening required.

TechnologyAdvice does not engage with external staffing agencies. Any candidates introduced by such firms will not be eligible for compensation.

Any AI-generated or incomplete application answers will be auto-rejected.