Lead Copywriter

Job Description:

As an email marketing Copywriter, you're proficient in all kinds of copy, bringing voice, style, and clarity to a wide variety of projects and campaigns. But you don’t consider yourself just a writer—you’re a word architect, cohesively developing clear content hierarchies that support our “why” behind the message. You’re deeply inspired by out-of-the-box thinking, experimenting with new ways to bring customer communications to life, and you can’t wait to share examples of overachieving copy with the team immediately after it hits your inbox. You’re customer obsessed, tailoring your copy to each touchpoint in their journey and leverage data and insights to make your copy even stronger for the necessary use case. As a member of the marketing org, you're capable of communicating and strategizing with project owners and stakeholders to tailor your work to specific audiences and to meet key initiatives and view collaboration as integral to getting the work done.
 

Who you’re committed to being:

• You enjoy learning and are open to new ways of doing things.

• You are not afraid to be yourself, experiment, make mistakes and learn from them, ask questions, or voice your concerns.

• When communicating you are self-aware, insightful, and proactive.

• You believe in continuous improvement and request frequent feedback from others.
   

What you’ll do:

• Partner with project owners, making recommendations on the best way to meet their needs through copy, and taking initiative to fill in context and knowledge gaps when necessary

• Write compelling copy from web copy to banner ads to event assets to blog posts to email nurtures and much more

• Monitor all aspects of a customer lifecycle to write copy tailored to that particular moment

• Collaborate with designers and other creatives to ensure the highest-quality final product

• Research industries and topics to produce personalized content by audience

• Shape language and tone of copy to elevate brand voice

• Meet deadlines on all projects and work with team to ensure copy is flawless
   

Experience you’ll bring:

• Experience writing about technology preferred

• Experience in UX writing

• Experience with Figma
   

Requirements:

• Experience working in marketing as a content marketer/strategist, copywriter or related role

• Experience writing for B2B and B2C audiences

• Experience writing content for every stage of the marketing lifecycle

Travel Requirements:
 

While Pluralsight operates under a remote and hybrid work model, we believe that in-person connection and collaboration are important. Recurring travel to our HQ in Utah …