Lead Analyst

About New Engen:
New Engen is a digital marketing agency driving impact for brands across every phase of the customer journey–maximizing it, measuring it, and repeating it. Through a genuine passion for building brands, a relentless desire to challenge the status quo, and deep digital expertise across hundreds of brands and verticals, we put our clients on the cutting edge of what’s possible in digital marketing.

Join our community of marketing enthusiasts — collaborating with experts across media and marketing services, creative, analytics, and more. At New Engen, the cutting edge isn't a lofty goal; it's our everyday playground.

What sets us apart? Our people – humble innovators rewriting the rules of digital marketing. Together, we're building an agency culture that values collaboration, learning, and creativity. Become part of a team that drives genuine impact in the evolving landscape.

Description:
We are looking for an experienced Lead Analyst who has a passion for problem-solving and enjoys looking beyond the obvious. This person has strong quantitative skills, an analytical mind and is extremely attentive to detail. Join our team if you are a team player and like to figure out the why behind the what.

Responsibilities: 

• Develop and answer ad hoc business questions for stakeholders, leveraging tools such as Tableau, SQL and others  
• Contribute to the design of solutions (data, tools, tech and measurement) based on clients’ business goals and objectives and deliver as part of an integrated roadmap and delivery plan along with Media Services and Strategy
• Assist in delivering end-to-end, actionable insights, forecasts/scenario plans, performance dashboards and other various analyses, leveraging customer, media, behavior, and performance data
• Be the primary or secondary point of contact to client and internal stakeholders for measurement needs; manage various communications for analytics projects and deliverables
• Mentor junior team members and provide thought leadership, coaching/mentorship and technical training
• Assist with the planning, design, development and enhancement of reports and dashboards via Tableau, Looker Studio and/or other platforms  
• Respond to support requests and troubleshoot data and reporting issues  
• Maintain reference lists, business rules, and other data documentation  
• Other tasks and projects as assigned  

Qualifications: 

• 3-5 years’ experience in data analysis or other support/analyst type role    
• Familiarity with databases and report design    
• Possesses strong oral and written communication skills    
• Able to quickly learn new systems and software programs with minimal training, documentation or guidance    
• Experience in digital marketing data sets, including Google Ads, Microsoft Ads, Facebook, …