Institutional Sales Development Representative (Remote)

We believe in the power and joy of learning

At Cengage Group, our employees have a direct impact in helping students around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education.

Our culture values diversity, engagement, and discovery

Our business is driven by our strong culture, and we know that creating an inclusive and diverse workplace is absolutely essential to the success of our company and our learners, as well as our individual well-being. We recognize the value of diverse perspectives in everything we do, and strive to ensure employees of all levels and backgrounds feel empowered to voice their ideas and bring their authentic selves to work. We achieve these priorities through inclusive programs, benefits, and initiatives that are integrated into the fabric of how we work every day. To learn more, please see https://www.cengagegroup.com/about/inclusion-and-diversity/

The Sales Development Representative (SDR) supports the Institutional Sales and Marketing teams through qualified sales lead generation, marketing campaign and conference support. The SDR will complete phone call and email campaigns with strong follow-up to generate new sales leads and qualified appointments. This role will also be responsible for establishing a rapport with conference leads to do high-level qualification and to schedule a time to speak with the appropriate Institutional Sales Team (or other key Cengage Leaders). A successful person in this role will be able to engage professionally with C-Level clients and prospective clients about the features and benefits of our solutions, with marketing team members about qualifying leads and cultivating them down the sales funnel, and with sales team members about building and advancing the sales pipeline.

What you'll do here:

• Generate, qualify, and nurture net new sales leads via phone and email until they are ready to advance.
• Maintain activity and lead qualification information in CRM (Customer Relationship Management) application
• Cultivate marketing sourced leads by educating and developing prospects as part of an integrated sales and marketing campaign
• Conduct conference lead follow-up and schedule prospect meetings
• Follow-up on inbound marketing leads and identify qualified opportunities providing appropriate levels of information at the right time for interested prospects.

Skills you will need here:

• High school diploma or GED (General Education Diploma) equivalent
• Highly desired: B.S. in Business, Marketing, Sales, or related field, or equivalent experience
• 1-3 years of Sales lead generation experience preferred
• 1-3 years of extensive client interface on the phone and in-person desired
• Self-motivated, high energy, results oriented contributor who thrives in a fast-paced setting
• Organized with strong time management and prioritization skills
• Attention to accuracy and detail
• Effective professional, confident, polished telephone and written communication skills
• Excellent listening and communication skills
• Ability to establish rapport and relationships quickly and develop trust with prospective clients
• Ability to listen, understand, anticipate client needs
• Able to multi-task and take care of shifting priorities
• Ability to analyze, coordinate, and prioritize work while meeting multiple deadlines, under pressure.
• This position is primarily remote but may be required to travel for training, meetings and etc.

Cengage Group's Higher Education business, Cengage, supports learning and student success by providing materials and digital solutions to faculty and students enrolled in two-year, four-year and vocational programs. We currently serve more than 10 million of the 18 million students in US higher ed. Setting a new standard of service for our customers, we deliver quality, easy-to-use course materials from textbooks and eBooks to courseware such as MindTap and WebAssign. In the US, we offer Cengage Unlimited and Cengage Unlimited for Institutions. We assist instructors in becoming better teachers, aid institutions in problem-solving, and empower students to bring to bear the power and delight of learning to transform lives.

Cengage Group is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, marital status, parental status, cultural background, organizational level, work styles, tenure and life experiences. Or for any other reason. You may view Cengage’s EEO/Affirmative Action Policy signed by CEO Michael Hansen and Equal Employment Opportunity is the Law notice by visiting their corresponding links.

Cengage Group is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations.ta@cengage.com or you may call us at +1 (617) 289-7917.

About Cengage Group

Cengage Group is a global education technology company. We serve millions of learners. Our affordable digital products and services help students gain the skills they need to be job ready. For over a century, we have facilitated the power and happiness of learning through trusted, engaging content, and now, coordinated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education.

Compensation

At Cengage Group, we take great pride in our commitment to providing a comprehensive and rewarding Total Rewards package designed to support and empower our employees. Click here to learn more about our Total Rewards Philosophy.

The full base pay range has been provided for this position. Individual base pay will vary based on work schedule, qualifications, experience, internal equity, and geographic location.  Sales roles often incorporate a significant incentive compensation program beyond this base pay range.