Head of Growth Marketing

About Zowie:Zowie is on a mission to revolutionize customer service with AI agents that handle 100% of interactions, delighting customers at every touchpoint.We believe that this is the first market that will be truly reinvented by the recent advancements in GenAI and that we’re in the right position to lead the charge. Top online brands (True Classic, Modivo, MediaMarkt, et al.) already trust Zowie’s AI agents to be on the front-line of their customer care efforts (>1.2M conversations monthly) - to give their customers rapid support, speak their brands’ voice, drive customer loyalty, and boost their revenue.
To help us bring the value of Zowie AI to more and more businesses worldwide, we’re now looking for the Head of Growth Marketing to join our team. If you’re a strategic thinker with a deep understanding of marketing channels, a creative and experimental mindset, and a passion for AI, let’s talk!This is a unique opportunity to be at the forefront of this historical technology shift (akin to industrial and digital revolutions in the past), to be the catalyst of how people learn about it, understand and adapt to it.

What you'll do:

• Develop and execute demand generation campaigns: Generate a high-quality pipeline via multi-channel marketing campaigns (e.g., webinars, social media, email marketing, partnerships, content syndication, events, paid ads, podcasts, thought leadership).
• Make data-driven decisions: Identify, track, and analyze key metrics to inform strategic decisions and optimize campaigns.
• Experiment & innovate: Guide the growth strategy with learnings from frequent experimentation and quick iterations.
• Build and lead a high-performing team: Recruit, hire, train, and mentor a team of marketing professionals.
• Sales & Marketing Alignment: Collaborate closely with the sales team to ensure smooth lead flow and effective lead qualification.
• Manage the marketing technology stack: Select, implement, and manage marketing automation platforms, analytics tools, and other relevant technologies.

Ideally, you'll bring with you:

• Track record of high achievement in driving growth in sales-led B2B SaaS
• Naturally curious and creative mind willing to think outside the box and experiment
• Strong analytical thinking and data-driven decision-making skills
• Exceptional planning, project management, and organizational skills
• Experience working with marketing budgets of min. $500k per year
• Track record of successfully leading a team of strong professionals
• Clear and confident communication

We are:• Ambitious and innovative. We never settle. We always look for better ways of doing things.• Like a sports team. We take ownership of our work and believe in personal accountability. At the same time, we work together, support each other, and focus on winning as a team. • Unafraid of change. The market we're in is changing rapidly, and we thrive in this ever-evolving environment.• Growing fast. You’ll have a lot of autonomy and impact as we grow. Apply