FreshRemote.Work

Head of Communications and PR

Remote

Kin is on a mission to change home insurance from what it is to what it should be. Whether we’re leveraging data to create customizable coverage or providing claims service that goes above and beyond expectations, our members are at the heart of everything we do. In the face of ever-growing climate risk, they deserve an insurance company that cares about them. We aim to stick with our members through thick and thin.

We use efficient technology that lets homeowners buy directly from us to keep costs down. This is the essence of Kin. Our approach has fostered amazing growth, attracted marquee investors, and earned us accolades, including being named to:

  • Built In Chicago's Best Places to Work, Midsize Companies (2021-2024).

  • Forbes' America's Best Startup Employers (2021- 2023).

  • Inc. 5000 Fastest-Growing Private Companies.

  • Forbes’ Fintech 50.

Simply put, our people are what make us great – we need forward-thinking, inspired game-changers like you to join us in our mission.

So, what’s the role?

We are seeking a dynamic and resourceful Head of Communications and PR to lead our external communications strategy and establish Kin as a tech forward disruptor brand in the home insurance market. You will be directly responsible for driving our content strategy targeted towards customer and investor audiences to significantly increase our share of earned media.  

Reporting to the Chief Revenue Officer, you will work closely with the Founder-CEO and other members of the executive team in executing end-to-end strategic communications while managing a small team. The goal is to position Kin as a thought leader among journalists and media outlets on topics at the intersection of climate change and home insurance by leveraging our points of differentiation.

A day in the life could include…

  • Partnering with the Founder-CEO and other members of the management team as the strategist and storyteller for Kin

  • Developing and implementing a comprehensive external communications strategy, including PR, aligned with Kin’s strategy and business objectives

  • Leveraging Kin's unique differentiators and data-driven insights to secure earned media opportunities

  • Cultivating and maintaining relationships with a broad range of industry journalists, members of the trade press, and industry analysts

  • Developing key performance indicators to measure the success of communications efforts, media coverage, and adjust strategies to ensure impactful results

  • Managing a team of five across customer communications, SEO, content, and social media 

  • Managing communications budget--optimizing value and results from agency relationships and the internal team …

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