HCP Media Engagement Manager (Remote)
Bridgewater, NJ, US, 08807
At Nestlé Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life®, Nature's Bounty®, Vital Proteins®, Orgain®, Nuun®, BOOST®, Carnation Breakfast Essentials®, Peptamen®, Compleat Organic Blends®, and more. We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases.
At Nestlé Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere. Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking. We are committed to fostering professional growth and celebrating the achievements of our people along the way. We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and benefits that support physical, financial, and emotional wellbeing.
Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers.
Position Summary:
The healthcare marketing landscape is changing, fast. Healthcare professionals are increasingly expecting their engagements with companies and brands to be more digital going forward. Nestlé Health Science recognizes the importance of finding and reaching our customers where they are, and that means increasing our commitment to transforming our marketing strategy and focusing on HCP Omnichannel.
The HCP Media Engagement Manager is responsible for the strategy, implementation, and management of paid digital media efforts dedicated to reaching and engaging healthcare professionals (HCPs). This person is also responsible for ensuring that paid digital media efforts fit strategically within the broader HCP Omnichannel plan, helping to guide the HCP along in the engagement journey. This is a remote opportunity with quarterly travel anticipated.
Responsibilities:
- Oversight of the paid digital media function focused on reaching Healthcare Professionals for Nestle Health Science Professional Health and Medical Nutrition Brands, including Compleat, Peptamen, Extensive HA, & Alfamino
- Develop and plan HCP annual digital paid media strategy, including investment levels, channel mix, partner recommendations, and other holistic aspects of an annual plan
- Lead partnerships …
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Not eligible for visa sponsorship Quarterly travel required
Benefits/PerksCompetitive total rewards package Dynamic career paths Healthcare coverage Opportunities for learning Opportunities to learn from talented colleagues Other benefits Performance-based incentives Professional growth Robust development Support for wellbeing
Tasks- Coordinate with vendors
- Engagement
- Manage paid media campaigns
- Project management
Budget management Campaign Management Communication Content development Data analysis Digital Marketing Digital Media Healthcare Marketing Innovation Leadership Marketing Marketing Strategy Media strategy Nutrition Omnichannel Strategy Project Management Recruiting Science Vendor Management Wellness
Experience5 years
EducationBachelor's Bachelor's degree Business Communications Marketing Master's Nutrition
TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9