Graphic Design Specialist (Contract)

Remote position

Compensation: $20k-$40k annually

Responsible for creating compelling visuals and graphics that support our clients’ paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, Google, YouTube, Bing, Outbrain, Taboola and more. This role is ideal for someone with a proven track record of designing for social platforms, staying current with industry trends, and delivering high-quality work in a fast-paced environment.  You will be responsible for planning and executing different creative assets required for a client’s advertising campaign. This can include design of graphic statics, photo editing and text layout, and styleframes/storyboards/design for animation. 

This role will work closely with our creative team to produce, convert and optimize all creative elements needed for testing strategies across various paid media channels. The successful candidate will work closely with our creative and strategy teams to produce designs that captivate audiences and drive results.  You will need to manage multiple projects at once from concept to final deliverables. 

Additional Responsibilities/Expectations include:

• Conceptualize, design, and execute image creative content for various advertising networks that include social, display, native, shopping and search channels. 
• Use Adobe Creative Cloud apps, including Photoshop, Illustrator, InDesign, Lightroom, as well as Figma, Microsoft Office, and Google productivity tools
• Demonstrated experience designing for paid social platforms with an understanding of platform-specific creative nuances.
• Have a strong sense of design and utilize design systems/patterns to ensure high quality and effective visual messaging.
• Leverage stock imagery, graphics, illustration, and AI-generated content for ad creative especially in instances with clients/brands without extensive existing assets/ads.
• Develop moodboards, styleframes, and storyboards to pre-visualize content ideas to help facilitate client and team buy-in.
• Must be able to identify emerging platform trends both through paid industry/competitor research as well as reverse engineering organic social trends to find new ways to tell stories and present advertising content.
• Experience with video editing and motion graphics is not required but a huge plus.
• Manage multiple projects at once from concept through to final deliverables within a fast-paced, deadline driven environment while understanding client expectations and internal workloads and timelines.
• Strong attention to detail and the ability to manage multiple projects efficiently in a fast-paced environment.
• Excellent communication skills with a collaborative mindset to work effectively with cross-functional teams.
• Bring a solid foundation in design principles—from understanding color theory and readability to mastering platform-specific aspect ratios . An eye for the details that make designs legible and impactful is essential.
• Work alongside a creative team to create static design content for various digital ad formats and aspect ratios.

Requirements

• 3+ years experience
• Must be well versed in the Adobe Creative Cloud particularly Photoshop, Illustrator, and Lightroom.
• Demonstrated experience designing for paid social platforms with an understanding of platform-specific creative nuances.
• Knowledge of photo retouching, color correction, illustration, typography, and layout design.
• Experience using Google suite.
• Experience with Monday.com, Notion, Tableau, and Figma all a plus.