Global Product Marketing Manager

Job Description:

We are looking for an experienced Global Product Marketing Manager to join our global product marketing team. You will help develop marketing strategies for our products on a global scale. We are looking for someone with an understanding of market trends, customer needs, and competitive landscapes.

Reports to: Global Program Director

You Will:

• Collaborate with the Global Program Director to develop and implement comprehensive product marketing strategies that align with our goals.
• Become an expert on our advertising and marketing products, understanding features, benefits, customer needs, and industry trends. Work with our research team to analyze market research to identify trends, customer needs, and competitive positioning - using insights to inform product development and marketing strategies.
• Lead global go-to-market launch programs for new products and features, including planning, messaging, sales enablement, and post-launch analysis. Ensure agreement with regional teams and partners.
• Develop compelling marketing and sales enablement materials, including case studies and digital content - ensuring consistency in messaging across all channels.
• Work with product management, sales, and the broader product and solutions marketing team to ensure cohesive marketing efforts.
• Monitor the performance of marketing campaigns and programs. Provide regular reports and insights to the Global Program Director.
• Develop relationships with our product management team. Gather feedback to improve product offerings and marketing strategies.

You Will Have:

• Bachelor's degree in Marketing, Business, or a related field.
• 5+ years of experience in product marketing, within the advertising, marketing, or technology sectors.
• Experience with the advertising and marketing industry, including trends in identity, data, technology, and AI.
• Experience collaborating with product development and sales teams.
• Experience translating complex technical features into clear customer benefits.
• Experience interpreting data, producing insights, and optimizing marketing performance.
• Experience with marketing automation, CRM tools, and digital marketing strategies.

The anticipated salary range for this position is $78,000-$126,500. Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

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This is a remote role.

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Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

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