Global Center of Excellence (CoE) Lead, SDR

Company Description

SmartRecruiters is a values-driven, global-minded, and well-funded tech employer on a mission to connect people to jobs at scale. As a global leader in enterprise recruitment software, SmartRecruiters offers a cloud-based global Hiring Success platform that allows teams to attract, select, and hire the best talent. 4,000 companies worldwide rely on SmartRecruiters to achieve hiring success—including brands like Bosch, LinkedIn, Skechers, and Visa—using recruitment marketing, CRM, AI, ATS, and a marketplace of 600+ connected vendors all within one scalable platform.

SmartRecruiters was recognized by Forbes as one of the Best Employers in 2020. We are proud to offer a collaborative, diverse, and remote-friendly work environment, as well as competitive salaries and generous equity. We believe in promotion from within, so high performance can lead to upward mobility. Needless to say, we make sure you’re taken care of. Our inclusive office environment welcomes and respects all.

Job Description

The Global Centre of Excellence (CoE) Lead for SDRs at SmartRecruiters, will play a pivotal role in driving excellence and innovation across our global SDR team. This is a strategic role that will directly impact our sales success and overall business growth by elevating the quality and consistency of our outreach, strengthening alignment with Product, Sales, Marketing, and supporting broader company initiatives. 

Key Responsibilities:

1. SDR Enablement & Strategy

• Top of Funnel Excellence: Align and empower SDRs to be in charge of driving our top-of-funnel sales pipeline. They should own discovering, qualifying, and nurturing new business leads using cold calling and email/ social media/ marketing campaigns.

• Outreach Excellence: Develop and maintain best-in-class outreach, templates, and storytelling techniques that align with the SmartRecruiters brand and resonate with potential customers.

• SDR Onboarding & Training: Design and implement a comprehensive onboarding and continuous development program for SDR’s, ensuring they have the skills and knowledge needed to succeed.

• External Best Practices: Stay informed about industry trends and innovative outreach techniques , and bring those insights back to the SDR team to continuously improve our approach.

• Strategic Design and Execution: Find creative way to help SDR’s to seek out leads, map accounts, and build creative/ comprehensive account strategies including but not limited to: Building outreach sequences/messaging, identifying and mapping out personas by implementing multi-touch campaigns using a combination of channels such as email, phone calls, social media and other relevant mediums to maximize prospect engagement and response rates.

• Metrics Excellence: Owner of the tools + …