Field Marketing Manager

Engineering teams shouldn’t be in the dark when it comes to the performance of their mobile apps and user experiences. With our industry-leading mobile observability technology, Embrace aims to give SRE and DevOps teams better insight into what matters most – their users – by tying mobile performance data to backend observability insights.

As the only user-focused, mobile-first observability solution built on OpenTelemetry, Embrace delivers crucial insights across both DevOps and mobile teams to illuminate real customer impact – not just server impact – to deliver the best app experiences. Customers like The New York Times, Marriott, Warby Parker, Masterclass, Home Depot, and Cameo love Embrace’s mobile observability platform because it makes extremely complicated and voluminous data actionable.

We have an exciting new role within the company to contribute to the growth of Embrace’s highly differentiated and game-changing mobile observability offering.

About the Role

We are looking for a self starting Field Marketing Manager with a strong field marketing background, event planning skills, and general marketing expertise. In this role, you will be responsible for planning and executing extraordinary marketing programs targeting customers and prospects that directly contribute to the success of our sales goals. You’ll work closely with our Head of Partnerships to craft programs that generate partner pipeline which include partner events, enablement, and content. This role requires a combination of strong planning, organizational, communication and execution skills. Ability to take an idea and turn it into reality is critical. Open source or developer marketing experience is a bonus.

What You’ll Do

• Own execution and success of all field events based on leadership goals
• Contribute to partner and channel marketing strategy to prioritize strategic partners for joint marketing
• Identify and execute in-person field events, workshops, regional webinars, partner hosted events and industry conferences to meet engagement and pipeline targets
• Manage end-to-end event logistics, including venue selection, budgeting, pre and post promotion, registration, and post-event follow-up.
• Drive collaboration within the marketing team on lessons learned and best practices to continually challenge and improve the marketing model
• Monitor progress and measure results of all key marketing campaigns and events through post-event surveys, and Salesforce reports and dashboards
• Maintain direct alignment with our sales team in terms of all pre and post event communication, marketing-driven campaigns, and event promotion strategy

Basic Qualifications

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