Executive Director - Sales Enablement (Remote)
San Antonio, TX, United States
Company Description
Harland Clarke, a Vericast business, is a premier marketing solutions company that accelerates profitable revenue growth for the thousands of businesses it serves directly by influencing consumer purchasing and transaction behavior at scale while engaging with over 120 million households daily. We are recognized as leading providers of incentives, advertising, marketing services, transaction solutions, customer data and cross-channel campaign management, and intelligent media delivery that create millions of customer touch points annually for their clients. For more information, visit http://www.vericast.com or follow Vericast on LinkedIn.
Job Description
The Executive Director - Sales Effectiveness is responsible for improving the productivity and engagement of the Vericast Sales team and leaders by effectively developing and implementing robust sales training and enablement programs. This role will identify and execute key training needs based on role requirements, capabilities, skill gap analyses, and business objectives. With a focus on the highest quality of development and design of curriculum, this position will lead the conceptualization, development, implementation, and measurement of sales learning curriculum.
KEY DUTIES/RESPONSIBILITIES
- Identify and discuss with Sr. Leadership selling skill gaps and develop the appropriate training material to meet the needs of the Sales team. 25%
- Lead the development of a robust ‘Sales Learning and Development' Program, including design and implementation of a robust number of developmental experiences including formal training, experiential learning, workshops, targeted coaching, field activities, etc. 20%
- Identify the most appropriate training strategies for teams and individuals, by leveraging a variety of learning platforms (eLearning, instructor-led training, group workshops, etc.) 15%
- Working with leadership to identify departmental efforts and resources towards development, education, operations, and coaching activities that are critical to the Sales Department’s goals and strategic priorities. 15%
- Create overall course map or activity path to identify the appropriate developmental track for the Sales team and leaders based on a variety of factors including level, tenure with company, current knowledge and skill level, and future career path. 10%
- Oversee the effective delivery of learning and development programs for the sales teams which includes managing the scheduling and logistics. 5%
- Participate in the creation of structured methods to assess the quality and impact of the learning and development programs and processes using best practice methods and tools, including measuring participant reaction, degree of learning, subsequent behavioral change, impact on key outcomes, and/or ROI analysis. 5%
- Development and execution of sales enablement initiatives. 5%
Qualifications
EDUCATION
- Bachelor's Degree (Required) …
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Annual bonus incentive program Employee assistance Generous PTO allowance Life Insurance Medical, Dental and Vision coverage Pet Insurance Smart and friendly coworkers
Tasks- Assess program impact
- Identify training needs
Campaign Management Communication Cross-channel Campaign Management Customer data Data analysis Instructional Design Leadership Marketing Sales Sales enablement Sales Training
Experience5 years
EducationBachelor's Bachelor's degree Bachelor's degree in Business Business Marketing
TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9