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Event Marketing Manager (Fully remote)

United States - Remote

Who We Are & What We Do: 

Branching Minds’ mission is to empower all educators to effectively, efficiently, and equitably support the holistic needs of their students; and to create a path to academic and personal success for every learner. Already supporting over 2,000,000 students across 250+ districts from close to 40 states, our vision is to be the most impactful national K12 school district solution for achieving high-fidelity MTSS/RTI; consistently demonstrating our ability to save teachers' planning/documenting time, improve outcomes of our students, and eliminate achievement gaps.

As a startup, we don’t have to play by the rules of traditional organizations. We get to be innovative in the solutions we develop for our partners and the way we conduct our business for ourselves. Branching Minds is also a Benefit corporation. We get to prioritize our mission > profit, and the means of getting there is just as important as the ends. We err towards self-management, transparency, collaboration, initiative, and giving a damn.

If using innovation to reimagine education in service of equity energizes you -- join our team!

The Calling:

The Event Marketing Manager will be an integral part of our marketing teams, managing marketing and sales events such as marketing webinars, MTSS Summit, sales-hosted events, conferences, etc.), ensuring a top-notch experience for participants, driving leads, and reflecting a great brand experience. 

This person will own the whole function of event management, including collaborating on content creation, leading lead generation, and tracking and analyzing data.

Reporting to the VP of Marketing for now, this individual will work closely with the sales team to plan and optimize 10-15 events per month, and work with the marketing team on 3-4 events per month, all of which are intended to drive pipeline, increase revenue, and meet team and company goals. This position is fully remote and will mostly support the planning and execution of events from afar/behind-the-scenes, but may require occasional travel.

Core responsibilities will include confirming and documenting event timing; researching and recommending event venues; working with vendors to coordinate space reservation, catering, and other logistics; and developing promotional strategies, including creation of web and registration content, email marketing, and social media.

What You Will Achieve:

  • Coordinate internal resources and teams, develop a communication strategy, and collaborate with vendors and partner organizations to ensure exceptional experiences for prospects and customers, generating new pipelines and supporting customer retention.
  • Act as …
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