EMEA Field Marketing Manager - Remote (EMEA)
Remote (EU)
ZEDEDA makes edge computing effortless, open, and intrinsically secure - extending the cloud experience to the edge. ZEDEDA reduces the cost of managing and orchestrating distributed edge infrastructure and applications, while increasing visibility, security and control. ZEDEDA delivers a distributed, cloud-native edge management and orchestration solution, simplifying the security and remote management of edge infrastructure and applications at scale. ZEDEDA ensures extensibility and flexibility by utilizing an open partner ecosystem with a robust app marketplace and leveraging an open architecture built on EVE-OS, from the Linux Foundation. ZEDEDA delivers instant time to value, has thousands of nodes under management and is backed by world-class investors with teams in the US, Germany and India. For more information, visitwww.zededa.com
About the Position: EMEA Field Marketing Manager (EMEA) The EMEA Field Marketing Manager will support the business and sales teams through innovative marketing strategies and execution. You are responsible for driving enterprise marketing campaigns and event strategy in EMEA that resonates with customers and prospects and delivers measurable impact. This role requires a creative thinker with a strong blend of strategic vision, sales partnership, event management and leadership skills.
About the Position: EMEA Field Marketing Manager (EMEA) The EMEA Field Marketing Manager will support the business and sales teams through innovative marketing strategies and execution. You are responsible for driving enterprise marketing campaigns and event strategy in EMEA that resonates with customers and prospects and delivers measurable impact. This role requires a creative thinker with a strong blend of strategic vision, sales partnership, event management and leadership skills.
Responsibilities
- Partner closely with sales to ensure alignment on priorities, build and evolve effective marketing plans that meet/exceed pipeline goals.
- Develop and execute customer-driven, regional marketing strategies and programs to increase brand awareness, demand, pipeline, product usage, retention and expansion.
- Work closely with teams across marketing to execute launches, integrated campaigns, and account-based marketing plans.
- Closely monitor metrics to measure program effectiveness. Analyze data to optimize programs and demonstrate ROI to senior management.
- Collaborate closely with Product Marketing to develop relevant messaging, positioning, and region-specific content plans.
- Manage budgets effectively, ensuring resources are allocated efficiently to maximize ROI.
- Build and maintain relationships with vendors, agencies, and strategic partners to enhance execution and maximize sponsorship opportunities.
- Execute targeted account-based programs for prospects and current customers.
- Work with channel teams to develop field co-marketing motions with top partners.
- Oversee the planning and execution of regional marketing programs, events, and campaigns to drive demand generation and pipeline growth.
Qualifications
- 5+ years of Marketing experience with a focus on partnering with regional sales teams to drive pipeline.
- Experience working for technology companies selling to global enterprises
- Track record of designing and executing high-performing, integrated marketing campaigns that drive pipeline growth.
- Deep understanding of event operations, agency management and industry standards for events targeting the enterprise segment.
- Ability to use data and analytics to drive decision-making as well as a consistent track record of delivering against pipeline targets.
- Familiarity with edge computing is a plus
Job Profile
Regions
- Align with sales
- Analyze data
- Build vendor relationships
- Drive marketing campaigns
- Execute account-based programs
- Execute regional strategies
- Manage budgets
- Monitor metrics
- Oversee events
Agency management Brand Awareness Campaign Management Data analysis Demand Generation Edge computing Event Management Marketing Pipeline growth Sales partnership
Experience5 years
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