Email Marketing Manager - Remote

In this 100% remote position, the right candidate will be responsible for driving the strategic direction and the successful execution of the Marketing Automation/Marketo programs for the Sartorius lab products division. This involves the end-to-end management of email marketing campaigns supporting our company goals. The role requires coordinating with other digital channel stakeholders (social media, SEO/web, etc.) and business units to ensure Marketo is appropriately utilized throughout the full customer journey.

What you will accomplish together with us:

• Manage each element of email and marketing automation campaigns including setup, targeting, testing, deployment, and data monitoring and occasional creative development

• Responsible for driving comprehensive Marketo reporting sessions with business partners to provide insights on content performance and recommendations on content & communication improvements 

• Build, test and analyze new customer segments

• Provide analysis and reporting on campaign performance, channel strategy, and the database/audience growth

• Develop optimization and email communication improvement strategies based on performance results

• Partner with other digital leads to leverage/align our strategies and take advantage of Marketo integrations

• Develop and implement a thorough testing strategy for email

• Own the Marketo reporting – develop new templates and reports to streamline this process

• Continue to innovate/think of new ways to leverage Marketo to reach prospects/leads/customers à video analytics integrations, interactive content, sales insight tools, aligning with sales enablement teams

What will convince us:

• Bachelor’s Degree

• Minimum 2 years' experience developing and executing email automation programs

• Have an up-to-date Adobe Marketo Engage Certification (Certified Professional Level) or Eloqua equivalent

• Excellent PC skills

• Strong project management, problem-solving and resource management skills

We Value:

• Comfortable working with tight deadlines

• Strong communication skills and work ethic

• Identification with our core values: Sustainability, Openness, Enjoyment

Compensation for this position will be a base salary between $80,000-$95,000 (depending on experience and location), plus bonus.  

What We Offer

As a growing global life science company, with our stock listed on the German DAX and TecDAX , Sartorius offers a wide range of benefits:
Personal and Professional Development: Mentoring, leadership programs, internal seminar offerings
Worklife Balance: Paid vacation, sick time, corporate holidays and community service day; as well as flexible work schedules
Making an Impact Right from the Start: Comprehensive onboarding, including a virtual online platform
Welcoming Culture: Mutual support, team spirit and international collaboration; communities on numerous topics such as “Coaching”, “Agile Working” and a “Businesswomen’s Network”
Health & Well Being: Wide selection of health and well-being support such …