Director, Product Management- Audience Console Syndication

Business Overview 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Role Summary

You will be the Product Owner of the Audience Console Syndication team, responsible for delivering the capabilities associated with ensuring audience data is efficiently distributed from Console to the downstream platforms for activation. Audience Console Syndication application is a standalone distribution platform with connections to all major players in the advertising ecosystem.

The right candidate is an exceptionally self-motivated problem-solver with a positive attitude and the ability to work well in a team. You have excellent communication, project management, business analysis, approach situations with a win-win stance, and you are a great critical thinker. You feel empowered through passion and commitment to deliver products with your finest craftmanship.

Responsibilities

• Lead the requirements gathering, design and product buildout of our Kinesso “Audience Console Syndication” product, prioritizing requirements from cross-functional teams and directly from users and clients.
• Plan the product roadmap, manage the product backlog, and feature development, prioritize user stories to balance internal & external demands with available resources.
• Collaborate with stakeholders, research and design team, development team to design, build, test, and review the product, while ensuring development projects are delivered on time and high accordance in quality as expected by corporate standards.
• Recommend new opportunities based on market analysis, industry trends and customer inputs.
• Document and keep requirements, specifications, and use cases for new product features up to date.
• Be a part of our larger Audience Product team and contribute to the core platform for our organization