Director, Growth Product

Self Financial is a venture-backed, high-growth FinTech company with a mission to increase economic inclusion and financial resilience by empowering people to build credit and build savings.

We're looking for people who share our passion and are driven to tackle challenges, find solutions and make the financial space better for the communities we serve.

Our team is passionate about challenging the status quo of the credit industry by providing people accessible tools to take control of their credit. Executing on our mission requires deep collaboration across our teams to ensure our products reach the people who can benefit from them the most, particularly the 100 million+ Americans who have no or low credit.

We celebrate diversity and are committed to creating an inclusive environment for all employees. To that end, we seek to recruit, develop and retain the most talented people from a diverse candidate pool.

About the Role:

We are seeking a highly experienced Director of Growth Product Manager to join our mission driven product team. The ideal candidate will have a proven track record of strategic thinking, ownership mindset & driving exponential customer growth in the consumer-facing fintech space. This role will be pivotal in defining, executing, and optimizing our growth initiatives to rapidly expand our user base and help grow the business.

What you will do:

• Own and define the product led growth strategy for the company: define and implement a comprehensive strategy in partnership with marketing and data science to drive clear growth life cycle outcomes for customer acquisition, activation, retention, and monetization. 
• Lead initiatives to acquire new users through various channels, including digital marketing, partnerships, and referral programs. Optimize the customer onboarding process to ensure a seamless and engaging experience. Utilize behavioral data to segment users and tailor engagement efforts. 
• Identify new growth opportunities including partnerships & ecosystem plays, viral growth enabler and segment expansions to stay ahead of the competition. 
• Collaborate & communicate with cross-functional teams to align growth objectives with overall business goals. Utilize a combination of customer research & data-driven insights to identify areas for product market fit gaps, impact to growth funnel & help influence prioritization of features.
• Lead the ideation & prioritization of growth experiments across channels and platforms.
• Inspire the team with a compelling vision and strategy, strongly partner with Engineering on execution and own the delivery …