Dir- Marketing & Operations - Bethesda, MD, United States

JOB SUMMARY

The Ritz-Carlton Leadership Center is a for-profit, external facing advisory organization that specializes in delivering organizational culture transformations, leadership development, and service culture development. The Director of Marketing and Operations for The Ritz-Carlton Leadership Center (TRCLC) will be the principal driver behind the Leadership Center’s global marketing efforts, its strategic online and social marketing, as well as its creative and breakthrough messaging for clients. This role will drive awareness, consideration and preference across the Fortune 500 landscape for the differentiated LC offerings. The Director will lead the creation of a unified marketing vision and strategy that addresses both short and long-term business needs across all customer touch points, including identification and enhancement of all physical and digital marketing efforts. The Director will drive marketing operational efficiency and effectiveness – partnering with cross-functional groups to instill best practices that enable us to operate as a cohesive, integrated team.

TRCLC needs holistic and creative marketing skills that fully express the power of The Ritz-Carlton experience. Distinctive capabilities and extensive experience in driving a customer-centric digital marketing culture is paramount to this role to ensure that strategies, processes, communications and measurements are designed to complement a premium sales and marketing approach. The Director of Marketing and Operations is responsible for creating a competitive advantage via world-class digital tools, quantitative data analysis and modeling, and deep actionable insights that inform the overall direct sales and marketing strategy. This role is ideally suited for a marketing leader with luxury experience, fluent in both creative and qualitative marketing landscape in an ever evolving digital marketing landscape.

This position has demonstrated experience that shows a connection between marketing programs and growth strategy, sales, innovation, and …