FreshRemote.Work

Dir, DX Marketing PMO

Remote California

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. 

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!


 

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences. We’re passionate about empowering people to craft beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to building exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new insights can come from everywhere in the organization, and we know the next big idea could be yours!

The Opportunity

Reporting directly to the Sr. Director of the Digital Experience Marketing PMO, this role will lead the definition, creation, and execution of the product-to-customer GTM lifecycle.  This person will lead a small team of individuals who focus on and work closely with a cross-functional team across Global Marketing, Worldwide Field Operations, and DX Product Management to develop marketing strategies and plans.

Defining great customer engagements and developing an end-to-end operating model across Adobe’s customers is paramount to success.

The goal is to seamlessly integrate content, messaging, offers, and experiences – all driven by data –  into a customer’s interaction with Adobe. This role is global in nature and will partner with leadership across all Geographies.

What You’ll Do

  • Create integrated GTM motions across newly emerging and existing product offerings focusing on account-based marketing and linear techniques
  • Leverage Adobe’s unique customer data and insights to identify and build market segments / cohorts to drive account engagement and revenue
  • Leverage market and customer research to coordinated in-person, digital events, and high value marketing activities to support and nurture customers through their journey
  • Collaborate with global marketing peers to evaluate and optimize campaign efforts, spend, …
This job isn't fresh anymore!
Search Fresh Jobs