Digital Marketing Specialist
Remote
This is a remote position.
Role Responsibilities
- Lead the implementation, configuration, and ongoing management of HubSpot, ensuring its effective integration with other systems for marketing automation, lead tracking, and CRM processes.
- Actively involved in SEO efforts including keyword research, on-page SEO, and image optimization to improve organic search rankings
- Oversee backend website functions to ensure optimal website performance, security, and user experience.
- Researching, arranging and organizing events for the company to attend and exhibit at.
- Manage full web development and content updates to keep the website fresh and aligned with business goals.
- Plan, manage, and monitor the company’s presence across social media platforms.
- Launch, optimize, and manage online advertising campaigns via Google AdWords, Facebook Ads, LinkedIn Ads, and other platforms to drive brand awareness and lead generation.
- Collaborate on the creation of marketing materials, organizing their distribution across email, social media, and other digital channels.
- Provide support in designing PowerPoint presentations, formatting documents, and utilizing Adobe InDesign.
- Manage the upkeep of the company’s online presence, ensuring regular updates, optimization, and archiving as necessary.
- Monitor and report on the performance of all digital marketing efforts, including HubSpot analytics, to continuously improve marketing strategies and ROI.
Requirements
Essential Skills, Knowledge & Experience
- Degree in Business Management, Marketing or Digital Marketing.
- Minimum 4 – 5 years’ experience in a similar role.
- Proven experience in HubSpot implementation and management.
- Strong knowledge of SEO, web development, and content management.
- Banking or Lending sector experience is preferred.
- Solid and demonstrable experience in a generalist marketing capacity.
- Strong command of English language and basic copywriting capability.
- Demonstrable experience of relationship management / coordination.
- Exceptional presentation design skills.
- Familiarity with social channels including Facebook and LinkedIn.
Personal Attributes
- Must be accountable with a strong work ethic, a sense of urgency and ownership, and be able to work effectively both independently and as part of a team.
- Data driven, highly organized, and detailed oriented
- Able to deliver as efficiently as possible without compromising quality or the customer experience
- First class communicator with an ability to engage internal and customer stakeholders up to a senior level with confidence.
- Efficient in approach, developing optimized and simple working methods and processes with a keen eye for detail
- Continually improving, caring about quality, and delivering customer value
Benefits
Work Environment
- General Work Hours: 12.30PM to 9.30PM Sri Lanka Time – 45hrs/week.
- Remuneration: Gross Salary Up to LKR 250,000/-
- Location: Remote WFH + Occasional Meets at our Colombo 05 office.
- Benefits: Paid leave, career upskilling opportunities, eLearning courses
Apply
Job Profile
RestrictionsOccasional meetings at Colombo 05 office
Benefits/PerksCareer upskilling Career upskilling opportunities ELearning courses Paid leave
Tasks- Implement and manage HubSpot
- Manage online advertising campaigns
- Manage social media presence
- Monitor digital marketing performance
- Organize events
- SEO efforts
- Update website content
Adobe InDesign Analytics Content Management Customer Experience Digital Marketing Event Management Facebook Ads Google Ads Hubspot LinkedIn Ads PowerPoint SEO Social media Web development
Experience4-5 years
Education Timezones
Remote Jobs in North America
Remote Jobs in Europe
Remote Jobs in Asia/Pacific
Remote Jobs in South America
Remote Jobs in Africa
Remote Jobs in Middle East
Full Time Remote Jobs
Part Time Remote Jobs
Internship Remote Jobs
Contract Remote Jobs
Temporary Remote Jobs
Freelance Remote Jobs
Mid-Level Remote Jobs
Senior-Level Remote Jobs
Entry-Level Remote Jobs
Exec-Level Remote Jobs
Lead-Level Remote Jobs
Remote Spanish Jobs
Remote Sales Rep Jobs
Remote Sales Representative Jobs
Remote Engineer I Jobs
Remote Program Manager Jobs
Remote Speech Language Pathologist Jobs
Remote Pathologist Jobs
Remote Data Scientist Jobs
Remote Advisor Jobs
Remote Sales Manager Jobs
Remote Mobile Jobs
Remote Finance Jobs
Remote Customer Success Jobs
Remote Machine Learning Jobs
Remote Technician Jobs
Remote Administrator Jobs
Remote Writer Jobs
Remote Therapist Jobs
Remote Counsel Jobs
Remote Growth Jobs
Remote Jobs with GBP > 100K in Salary
Remote Jobs with CAD > 140K in Salary
Remote Jobs with CAD > 160K in Salary
Remote Jobs with GBP > 120K in Salary
Remote Jobs with CAD > 180K in Salary
Remote Jobs with EUR > 120K in Salary
Remote Jobs with GBP > 140K in Salary
Remote Jobs with PLN > 80K in Salary
Remote Jobs with PLN > 100K in Salary
Remote Jobs with PLN > 40K in Salary
Remote Jobs with PLN > 60K in Salary
Remote Jobs with JPY > 220K in Salary
Remote Jobs with JPY > 240K in Salary
Remote Jobs with JPY > 180K in Salary
Remote Jobs with PLN > 120K in Salary
Remote Jobs with ₱ > 40K in Salary
Remote Jobs with JPY > 140K in Salary
Remote Jobs with JPY > 160K in Salary
Remote Jobs with JPY > 200K in Salary
Remote Jobs with JPY > 260K in Salary