Digital Marketing Director | $130K-$160K + Remote Flexibility | High-Growth Leadership Training Academy
Scottsdale, AZ, United States
Company Description
Ideally, you live within commuting distance or at the very least a short flight to Scottsdale, AZ. Although local within commuting distance is ideal, we may be flexible with potential remote/hybrid work options.
Are you ready to take a best-selling author and leadership training organization into the 21st century of marketing best practices?
This is an extremely exciting opportunity to work directly with a best-selling author and leadership trainer extraordinaire who has worked extensively with Singapore Airlines, all L’Oreal brands globally, private banks, and 1,000+ SMB entrepreneurs. Our client has built a global leadership and sales training academy to help entrepreneurs and business owners achieve excellence in their professional and personal lives.
The global training academy includes live workshops and seminars, webinars, and online programs featuring leadership development, personal development, sales training, business growth and strategy, public speaking and presentation skills, and experiential learning programs.
We would like you to help us create leaders and be part of an exciting industry that Forbes predicts will have a trillion-dollar valuation by 2030.
Compensation & Benefits:
- Competitive salary and performance-based incentives.
- Health benefits package.
- A flexible work environment with potential opportunities for remote/hybrid work.
- Professional development and career growth opportunities in a rapidly expanding organization.
- A chance to make a significant impact in transforming careers and empowering professionals worldwide.
Job Description
As the Digital Marketing Director, you will play a pivotal role in shaping our client’s national and international marketing strategy and executing high-impact campaigns. You will be responsible for creating and managing all aspects of marketing, including social media strategies, community building, and online engagement. You will be instrumental in driving brand awareness, customer acquisition, and engagement across national and international markets.
Responsibilities:
- Live Seminar and Workshop Strategy: Design and execute marketing plans to boost ticket sales for our live seminars and live workshops. Leverage targeted advertising, event promoter partnerships, and content marketing to attract attendees.
- Book Sales Strategy: Develop and implement marketing campaigns to drive sales of our sales training books. Utilize various channels including social media, email marketing, and partnerships with industry influencers.
- Build and Engange Online Communities: Create and nurture online communities, focusing on our proprietary platform, to foster engagement, advocacy, and loyalty among our global audience. This includes transitioning attendees from live webinars into our online community.
- Community Growth: Focus expanding our global leadership and sales academy community while converting followers to paid …
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Career growth opportunities Competitive salary Competitive salary and performance-based incentives Flexible work environment Health benefits Health benefits package Impactful work Professional development and career growth opportunities Professional development opportunities
Tasks- Analyze performance metrics
- Book Sales Strategy
- Budget Management
- Content Marketing
- Develop marketing strategies
- Industry research
- Live Seminar and Workshop Strategy
- Manage budgets
- Manage social media
- Performance Analytics
- Social Media Management
Budget management Community Building Content Marketing Digital Marketing Email Marketing Event Promotion Industry Research Influencer Partnerships Leadership Performance Analytics Recruiting Social media Social media management Talent Acquisition
Experience5 years
Education TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9