Demand Generation Manager

As a Demand Generation Manager at 15Five, you will be accountable for making a demonstrable impact on our customers and our business through a variety of demand generation programs.

OUTCOMES

• Create and manage events that generate demand and create pipeline from end-to-end
• Create email marketing that generates demand and creates pipeline from end-to-end
• Master Hubspot
• Contribute to 15Five’s pillar events such as Thrive and HR Superstars Summit
• Use AI to create new experiences for 15Five’s market and customers
• Make data-informed decisions to experiment and improve marketing programs

REQUIRED EXPERIENCE / SKILLS / ATTRIBUTES

• A hands-on, extreme ownership mentality focused on impact and results
• Experience in a fast-moving startup or scaleup environment focused on velocity and customer impact
• A portfolio demonstrating impactful marketing work
• Willingness to pitch in to help your teammates and other teammates
• Hubspot expertise or mastery
• Email marketing expertise or mastery
• Event marketing interest, expertise, or mastery - If you’re never run an events program before, we already have a webinar program that you can run if you are willing to learn.
• Passion for serving HR leaders
• Chris Walker and/or Megan Bowen fan

ABOUT 15FIVE
15Five is the holistic performance management company. 15Five equips HR teams with a complete platform solution to improve manager effectiveness, drive high performance and engagement, and increase retention. 15Five’s easy-to-use software, coaching, manager training, and community enables HR leaders to continuously measure engagement and performance, and empower managers to drive change.
At 15Five, we focus on building a diverse team that prioritizes inclusivity and celebrates everyone’s unique identity. We are proud of our thriving hybrid culture that supports a remote-first workplace balanced with distributed office hubs, and annual opportunities for all employees to connect in person. We also offer:
- Full Medical, Dental, and Vision Insurance- Flexible Time Off (minimum 3 weeks off every year)- Employer paid Short-Term, Long-Term Disability, and Term Life- 401K with 4% match at 6 months of employment- Inclusive Benefits Stipend (to help cover some of the gap on medical needs not covered by traditional benefits)- Up to 16 weeks Paid Parental Leave for birth and non-birth parents- 16 paid holidays in 2025- TalkSpace (mental health therapy)- Wellness Coach App (offers meditation and movement classes, courses, workshops, and panels in a live and interactive setting)- Thrive Time (2 hours of time on Friday dedicated to your personal self-care/self-growth/recharge activities)- Monthly reimbursement for internet- Sabbatical Program accessed at 7 Years- We also provide extensive training and development such as strengths discovery and alignment and Manager specific development opportunities
For more information see:Our Mission, Vision, & Values - https://www.15five.com/aboutOur People and Culture - https://www.15five.com/about/careersDiversity, Equity, Inclusion, & Belonging - https://www.15five.com/deibOur Personal & Professional Development Resources - https://www.15five.com/resources/content-library
Reading over the role description and feeling like you don’t check every box? That’s okay; if you think you have what it takes but don’t necessarily meet all the criteria, please apply—you could be exactly who we are looking for!
15Five follows equitable hiring practices. Our compensation programs are designed to attract, motivate, and retain talented employees who are highly engaged, high performing, and have an exceptional impact on the business and our customers.
The base salary range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the role across all US locations. We benchmark all roles for compensation in ranges relative to the top half of the market of similar tech companies using up-to-date market data. Within the range, individual pay is determined by budget allocated for the role and additional factors, including job-related competencies and skills, experience, and relevant education or training. Please note that the compensation details listed in US job postings reflect the base salary only, and do not include bonus, equity, or benefits. The US new hire base salary range for this full-time role is base salary $100,000 - $110,000 + equity + bonus + benefits.
Note that base salary ranges are reviewed each year based on up-to-date market data, and team members who are performing are eligible for a merit increase, budget permitting. 
In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
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