Copywriter Lead

About eJam

Ejam is a company and incubator for consumer products brands that focuses on eCommerce marketing. They use online channels to create innovative brands and execute marketing strategies to scale. They use proprietary technology to track data across all channels and a copy-driven creative approach for both front-end marketing and back-end branding.

Position: Copywriting Lead

Compensation Range: $6,000 - $8,000 per month (depending on experience)

Role Overview

We're seeking a talented Copywriting Lead to join our team in the EU/UK timezone. This role focuses on creating high-converting landing pages and compelling advertorials, combined with team leadership and training responsibilities. The ideal candidate will have a strong background in direct response copywriting, particularly in crafting persuasive long-form content, and the ability to mentor and guide a team of writers.

Key Responsibilities

1. Landing Page and Advertorial Writing:
• Create high-converting, persuasive copy for landing pages and advertorials
• Develop compelling narratives and sales arguments that drive customer action
• Optimize landing pages for conversion rate and user experience
• Craft engaging long-form content that educates and persuades potential customers
2. Team Leadership & Training:
• Lead and mentor a team of copywriters, providing guidance, feedback, and training
• Develop and implement copywriting best practices and style guides, with a focus on landing pages and advertorials
• Oversee quality control for all copy produced by the team
3. Additional Content Creation:
• Write copy for quizzes, articles, and product listings
• Create marketing emails and retention campaigns as needed
• Collaborate with project managers, creative strategists, CRO specialists, and media buyers
4. Ad Copywriting:
• Generate hooks and write ad scripts for various platforms (TikTok, Instagram, YouTube, Facebook, etc.)
• Produce video ad scripts, static ads, and display ads as needed
• Work closely with project managers and video editors to ensure cohesive ad campaigns
5. Strategy and Innovation:
• Harness AI tools to optimize copywriting efficiency while maintaining high-quality output
• Take initiative in editing and improving existing content, particularly landing pages and advertorials
• Stay up-to-date with industry trends and implement innovative copywriting techniques

Requirements

• Proven experience in direct response copywriting, with a strong portfolio of landing pages and advertorials
• Expertise in crafting long-form, persuasive content that drives conversions
• Strong leadership and mentoring skills
• Excellent written and verbal communication skills in English
• Proficiency in using AI tools for copywriting and content creation
• Ability to work effectively in a fast-paced, remote environment
• Experience with multi-channel marketing campaigns (social media, web)
• Understanding of conversion rate optimization (CRO) principles

Benefits

• Bonus Program
• Available Stock Plan
• Learning & Self-Development Budget

How to Apply

Please review this position and apply if you're interested. We will review applications and reach out to promising candidates within 3-14 days.

Join Ejam and lead our copywriting efforts in creating compelling, conversion-driven content that propels our brands to new heights, with a primary focus on crafting outstanding landing pages and advertorials!