Copywriter (Contract)

NerdWallet is looking for a versatile copywriter to join our highly collaborative, centralized team of copywriters. Too often, the world of personal finance is obscure, stuffy, and promotional — leaving people feeling confused or, worse, manipulated. But, NerdWallet’s changing all that. 

As a copywriter you will be writing for a variety of channels, leveraging performance data and user insights, and occasionally developing strategic hypotheses to shape your work. You’ll utilize NerdWallet’s brand voice (along with our Nerdy expertise) to help make personal finance more palatable for the masses. This role will report to a Creative Director. 

Want to join us? As a qualified candidate, you’ll be proficient in creative copywriting via various channels including, but not limited to landing pages, social ads, email, and podcasts with a creative portfolio that showcases your past work. We want a copywriter that can write about money in a way that’s both enjoyable to read and encompasses all the nerdy details needed to help make people make smarter decisions. Additionally, you should have a strong grasp of UX and be able to identify ways to make our content easier to digest — whether it’s through language, formatting, or design. 

Also a must? Partnering closely with our marketing partners to proactively refine strategy, improve the work and identify new areas to test to improve business metrics. 

You will work closely with our designers to bring ideas to life across multiple channels and project types, so collaboration is key. 

Where you can make an impact: 

• Making an otherwise drab topic like personal finance be enjoyable to read. And at the same time, ensuring that your copy is rooted in strategy and business goals.
• Writing in multiple channels and styles including landing pages, social media, email, product, as well as headline-driven placements.
• Having the ability to expertly review layouts and identify opportunities for improvement.
• Organizing and documenting work so that it is easy to share with your collaborators and stakeholders. This includes creating organized copy docs and being able to utilize collaborative tools like Figma.
• Collaborating cross-functionally to ensure content and visuals work together and that your work goes out on time and on brand — checking off both business and brand objectives.
• Digesting performance metrics and staying on top of industry trends and standard processes.
• Understanding how your work fits into and supports …