Content Marketing Intern (Mandarin)

Job Opportunity: Content Marketing Intern

Location: Remote

Job type: Full-Time Intern (40hrs/week)

Intended Start Date: ASAP

Pay: $16-$22/hr

Who We Are:

Think Academy US (www.TheThinkAcademy.com), a 100% owned subsidiary of TAL Education Group(NYSE: TAL), is recently established education technology (Ed-Tech) company to provide K-12 extra-curricular learning services through science and technology. At Think Academy, we provide full cycle service to foster local children’s ability to think critically, to strengthen their logic skills, and to help them fulfill their goals through innovative teaching techniques. We believe Love and Technology can make education better. 

Your Role:

We are currently seeking a Content Marketing Intern who will play a pivotal role in our Marketing Department, primarily focusing on generating engaging and relevant content for RED and WeChat. This position involves direct engagement with our core audience—parents—to understand their needs and preferences. The ideal candidate will be responsible for staying on top of trending topics and conducting thorough research to produce professional, key information that resonates with our audience.

As a Social Media Marketing Intern, your responsibilities include:

• Community Engagement: Regularly communicate with parents through social media platforms to identify their needs, preferences, and feedback.
• Trend Analysis: Stay updated on the latest trends in early childhood education and social media to ensure our content is current and engaging.
• Research and Development: Conduct detailed research to gather key professional information that supports our content creation strategy.
• Content Creation: Develop and implement a content calendar for RED and WeChat platforms, ensuring a steady stream of high-quality posts that align with our brand voice and audience interests.
• Performance Analysis: Monitor the performance of social media content and use insights to refine and adjust strategies for increased engagement and reach.

Working Schedule: 

• Monday - Friday
• 10:00am - 7:00pm
  • (12:00pm-1:00pm break)

Required Qualifications:

• Communication Skills: Exceptional communication abilities with a proven track record of effectively engaging with diverse audiences. The ability to listen, understand, and respond to audience needs is paramount. Quick turnaround times during working hours is highly appreciated. 
• Personality: Outgoing and proactive, with a natural flair for initiating and maintaining meaningful conversations.
• Research Skills: Strong research capabilities with a knack for identifying relevant, factual, and engaging information. 
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