Content + Communications Manager (Remote-US)

Content + Communications Manager (Remote-US)

A Little Note From Your Team Leader

Welcome to TrackStreet! I’m looking to find someone who embodies the spirit of teamwork, radical candor, and curiosity. A natural storyteller with a passion for strategic narratives, connecting with audiences, and a gritty determination to excel. This role will be the heartbeat of the team and in many ways the brand. Creating the structure and mechanisms to tell our story and propel revenue growth. I am looking for someone who can  be versatile in their approach to content, understanding different channels and assets, and knowing how and when to leverage them.  Someone who is both flexible and bold, capable of creating content that drives revenue KPIs while also being compelling, fun, and uniquely engaging with our industry.  As a leader, I am dedicated to empowering my team members. Let’s talk about what inspires you and where you want to grow. Together, we’ll create impactful stories that resonate with our audience, and work towards reaching your own personal and professional goals while doing it! 

Cheers

-Dre,  Director of Marketing

A Little About Our Marketing Team

Our marketing team is a dynamic group dedicated to driving growth and building brand awareness. We thrive on creativity, collaboration, and data-driven strategies. By working closely with revenue operations, sales, product, and customer success teams, we ensure our content aligns with our business objectives and delivers value to our customers.

What You Do

• Develop Content Strategy: Partner with Marketing Leader to create and execute a comprehensive content strategy that aligns with business goals and enhances our brand presence.
• Content Creation: Produce high-quality, engaging content that spans the SaaS GTM bowtie (not just a funnel here) across various formats, including blog posts, articles, reports, sales enablement, case studies, and social media. 
• Editorial Oversight: Manage the editorial calendar, ensuring timely delivery of content and consistency in messaging and tone.
• Collaborate Cross-Functionally: Work with sales, product, and customer success teams to align content with their needs and ensure consistency across all channels.
• Content Distribution: Develop and implement distribution strategies to maximize content reach and engagement.
• Manage Content Partners: Mentor and guide our external partners such as our SEO agency, copywriters and video editors, fostering a collaborative , innovative and performance driven environment.
• Socially Engaged: Manage social media channels (e.g., LinkedIn) to promote content and engage with target audiences, consistently cultivate strong relationships to assist in establishing partnerships with influencers and brands to increase our reach.
• Stay Updated: Keep abreast of industry trends and incorporate best practices into content strategy. Including the latest social trends to enhance our community-building efforts.
• Analyze and Report: Monitor content performance using analytics tools, providing insights and recommendations for continuous improvement.

Who You Are

• Excellent Communicator: Your writing is clear, engaging, and tailored to the audience. You can deliver clear, honest feedback that refines and improves content pieces.
• Innovative + Creative Thinker: You bring fresh ideas to the table and are always looking for ways to improve.
• Detail-Oriented: You have strong editorial skills and ensure content is polished and error-free.
• Analytical Mindset: You’re extremely data-oriented, able to translate content results into business impact, and use data to inform decisions and improve content performance.
• Collaborative: You thrive in a team environment and work well with cross-functional teams.
• Tech Forward: You leverage technology to help drive productivity and efficiency effectively, embrace automation and AI where appropriate. 

What You’ve Done

• You have a minimum of 4 years of relevant experience including at least 1 year of people management.
• You have experience related to  journalism, public relations and corporate content marketing where you’ve successfully crafted and executed a content strategy for a brand.
• You have a strong pulse on the tech and startup scene, with a curiosity for and natural ability to mine for stories that have yet to be widely covered.
• You have a track record for creating inspiring content that drives emotion, customer acquisition, and engagement across channels.

What You Impact

As our Content + Communications Manager, your work will have a significant impact on our brand's visibility and credibility. By creating and executing a robust content strategy, you will drive engagement, generate leads, and contribute to our overall business growth. Your efforts will help position TrackStreet as a thought leader in the industry.

Who We Are

TrackStreet is a forward-thinking company committed to delivering exceptional solutions to our customers. TrackStreet is a cutting-edge SaaS platform that scrapes eCommerce data from over 165K+  websites daily, supporting over 995  brands worldwide. It specializes in protecting, authorizing, and optimizing eCommerce channels, efficiently driving profitable sales both online and offline by minimizing market frictions. With a global reach and a dedicated team, TrackStreet leverages patented technology alongside AI and automation to enhance brand integrity, foster customer relationships, boost sales, and improve profitability. Our culture is built on collaboration, innovation, and a dedication to excellence. We value each team member's contributions and are excited to welcome a talented Content Manager to help us tell our story and achieve our goals.

What We Offer You

• Range
• 401K Match
• Robust healthcare coverage
• Flexible PTO 
• Take advantage of quarterly ‘TrackStreet Refresh Days’ 
• Peer recognition programs and awards
• Ongoing learning opportunities with education reimbursement
• Paid maternity and paternity leave

What To Expect

1. Initial Phone Screening with HR
2. Meeting  with Director of Marketing
3. Meeting  with Team (1.5 hour block, 30 min per team member)
4. Assessment
5. Final Decision

ABOUT TRACKSTREET

We’re a leading high-growth SaaS platform that connects Billions of data points to protect the margin, reputation, and relationships of the best brands in the world. Our clients depend on us to see into the future in ways that enable them to straddle the worlds of eCommerce and retail, and to flourish in a quickly changing landscape.

We’ve got a tremendous team and we’re looking for that special someone who enjoys taking on a lot of responsibility in a dynamic, high-growth startup environment to join us.

A recent finalist in the Codie Awards in the categories of Best eCommerce Solution and Best Sales and Marketing Intelligence Solution, TrackStreet is comprised of 6 modules (with more releasing shortly) which integrate to end surprises about the Internet sales channel that erode customer confidence, reduce sales, and destroy brand equity. Our systems put brands back in control of their markets, resulting in increased profitability, stronger relationships with their value added partners, and more products in the hands of the right consumers.