Career Marketing Executive - Remote IL CHI METRO

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 The Career Marketing Executive (CME) is a field-focused role that creates Marketing plans to identify and drive Marketing activities that directly support The Career Marketing Executive (CME) is a field-focused role that creates Marketing plans to identify and drive Marketing activities that directly support agents in developing leads and achieving their performance goals. Career Marketing Executives work with agents and their leaders to create plans that drive new enrollments, increase retention of existing members, and build meaningful relationships with community organizations and influencers. CMEs possess outstanding networking skills that they use to identify and execute Marketing events, training opportunities, and community engagement & outreach programs. CMEs are experts at using Marketing activities to identify viable prospects and cultivate reliable referral sources. CMEs rely on numerous proven Marketing practices and can quickly learn and implement contemporary methods, including creative uses of digital platforms and social media. CMEs readily adopt and share Marketing best practices within and between their territories.

Some of the typical duties and responsibilities of CMEs are:

• Create and implement marketing plans and budgets that align with the channel’s goals and objectives, as well as the regulatory and compliance requirements for Medicare Advantage products
• Support corporate sponsorship opportunities and initiatives with community outreach, planning meetings, and on-site facilitation (Veteran Channel, Bold Goal, Rock n’ Roll Marathon, ruck marches, Senior Games, Kroger, Fast Start, etc.)
• Present at and/or support new agent Orientation events, as needed
• Use or conduct market research to identify the needs, preferences, and behaviors of the target audience and the local competitive landscape
• Develop and manage various marketing channels and activities, such as direct …